đŸ˜Œ “New car, who dis?” — Jaguar’s rebrand controversy. The Manly Nurse Surge. Bravo’s real estate app.
The Best One Yet4 Des 2024

đŸ˜Œ “New car, who dis?” — Jaguar’s rebrand controversy. The Manly Nurse Surge. Bravo’s real estate app.

Jaguar finally unveiled its epicly rebranded car
 but was the publicity worth the price?

The number of male nurses in America has tripled
 and they’re coming from the manliest jobs.

Influencer Ryan Serhant just launched a real estate app
 he’s pivoted from reality TV to tech founder.

Plus, we got the data on Christmas tree prices
 and they’re dropping 2% every single day.


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of
 Polaroid: Invented (sort of) by a 3-year-old 📾


Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly.



—-----------------------------------------------------

Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.


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 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.



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Episoder(1638)

🍾 “Hot Martini Summer” — White Claw’s vodka pivot. The Fed’s 2 monsters. Amazon’s MIA moment.

🍾 “Hot Martini Summer” — White Claw’s vodka pivot. The Fed’s 2 monsters. Amazon’s MIA moment.

White Claw already disrupted beer with spiked seltzer
 now it’s disrupting both with its own vodka. The Fed just made its biggest policy decision of the year as it fights 2 monsters with 1 weapon: Inf...

23 Mar 202319min

🍍 “Squeeze that pineapple” — Dole’s fruit problem. Netflix’s on-ramp. Hoka’s Rudy stock.

🍍 “Squeeze that pineapple” — Dole’s fruit problem. Netflix’s on-ramp. Hoka’s Rudy stock.

Dole’s in the fruit business faces a fundamental problem: 1 banana 2 banana 3 banana 4 — They’re all the same banana, Chaquito or Dole. Netflix just hit 1M subscribers of its ad-supported version, bec...

22 Mar 202320min

đŸ‡«đŸ‡· “Emily not in Paris” — France’s retirement ruckus. Microsoft’s AI coworker. Rolls-Royce’s literal moonshot.

đŸ‡«đŸ‡· “Emily not in Paris” — France’s retirement ruckus. Microsoft’s AI coworker. Rolls-Royce’s literal moonshot.

Protests, fires, and trash flood the streets of Paris because the retirement age in France was raised to 64 — it’s not just about economics, it’s about national identity. Rolls-Royce is developing a m...

21 Mar 202320min

💍 “A Dearth of I Dos” — Zales’ fiancĂ©e shortage. Bank Bailout Glossary. Disney’s digital babysitter.

💍 “A Dearth of I Dos” — Zales’ fiancĂ©e shortage. Bank Bailout Glossary. Disney’s digital babysitter.

2022 was The Year of the Wedding, but 2023 has a proposal problem — and that’s a problem for the jewelry industry. Three US banks are beating up the financial system globally, but in 3 different ways:...

20 Mar 202321min

đŸ€  “iTed iLasso” — Apple’s marketing nirvana. Air Fryer vs Instapot. TikTok’s American ban.

đŸ€  “iTed iLasso” — Apple’s marketing nirvana. Air Fryer vs Instapot. TikTok’s American ban.

Apple just dropped Season 3 of Ted Lasso and achieved “marketing nirvana” — Because the real star was FaceTime. Nestle warns that there’s a war breaking out in kitchens across America: Air Fryers vs I...

17 Mar 202320min

👟🏀 “Air Money” — Michael Jordan’s sneaker record. SVB’s Smokey the Bear. Ryan Reynolds’ T-Mobile triumph.

👟🏀 “Air Money” — Michael Jordan’s sneaker record. SVB’s Smokey the Bear. Ryan Reynolds’ T-Mobile triumph.

Michael Jordan’s 1998 NBA Finals sneakers are expected to sell for a record price at auction — But MJ’s slam dunks also reflect a fundamental rule of finance. While Silicon Valley Bank has fallen, one...

16 Mar 202320min

🏩 “Mo Money Mo Problems” — Silicon Valley Bank’s Notorious BIG. Chick-Fil-A’s steaknife. Allbirds’ fashion quadrant.

🏩 “Mo Money Mo Problems” — Silicon Valley Bank’s Notorious BIG. Chick-Fil-A’s steaknife. Allbirds’ fashion quadrant.

The entire Silicon Valley Bank drama can be explained by Biggie Smalls’ “Mo Money Mo Problems” — but so far the system’s working. Chick-Fil-A is spending $1B to expand beyond the US, but it’s going to...

15 Mar 202322min

BONUS #3 đŸȘ’ The God of Grooming: Jeff Raider, Harry’s, Co-Founder & CEO

BONUS #3 đŸȘ’ The God of Grooming: Jeff Raider, Harry’s, Co-Founder & CEO

He didn’t create just 1 unicorn company
 he created 2. And it all began with a school project.Jeff Raider co-founded Warby Parker while in business school to disrupt glasses. Then he co-founded Harry’...

10 Mar 202345min

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