#51 - How to personalize your outbound email at scale (Kyle Coleman, VP Revenue @ Clari)

#51 - How to personalize your outbound email at scale (Kyle Coleman, VP Revenue @ Clari)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways: Format your emails with 4 paragraphs: Tailoring, Problem, Value, Ask Ask for interest instead of time in your CTA paragraph Avoid over-using images, GIF’s, and links to minimize getting blacklisted by email servers Personalize at scale with problem-based bucket tailoring for your C tier accounts Kyle’s Path to President’s Club VP, Revenue Growth & Enablement @ Clari Sr Director, Sales Development & Optimization @ Looker A massive LinkedIn following with killer content RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

Episoder(594)

#460 - How to Quantify Business Pain Without Feeling Salesy | Meredith Chandler

#460 - How to Quantify Business Pain Without Feeling Salesy | Meredith Chandler

Get the official 30MPC Aligned Mutual Action Plan: https://30mpc.teamaligned.com/room/67a4ccb055dca14b5ff5be3a?avk=daf0c1b1e0bc Quantifying business impact without triggering sales pressure is hard...

13 Mai 202536min

#459 - The One Dashboard Every Sales Leader Should Build | John Sherer | 30MPC Hall of Fame

#459 - The One Dashboard Every Sales Leader Should Build | John Sherer | 30MPC Hall of Fame

Sales leaders—your CRM and dashboards are probably working against you. John Sherer shares tactical ways to clean the clutter, focus on the right metrics, and finally get reports that drive action (no...

12 Mai 202536min

#458 - How to Deliver Hard News and Lead Through Tough Times | Patricia DuChene

#458 - How to Deliver Hard News and Lead Through Tough Times | Patricia DuChene

FOUR ACTIONABLE TAKEAWAYS: Use the "Why, What, How" framework to communicate hard changes—always start with the why to reduce the shiver effect and maintain trust. Don't sugarcoat bad news—...

8 Mai 202535min

#457 - Say This to Start Discovery Calls with Instant Credibility | Jen Allen-Knuth

#457 - Say This to Start Discovery Calls with Instant Credibility | Jen Allen-Knuth

Enterprise sellers: this one’s a masterclass in leading high-impact discovery. Jen Allen-Knuth shares how to uncover deal-driving problems, guide calls with precision, and win executive trust with bet...

6 Mai 202535min

#456 - How to Hire Reps Who Actually Know How to Sell | Andrew Johnston | 30MPC Hall of Fame

#456 - How to Hire Reps Who Actually Know How to Sell | Andrew Johnston | 30MPC Hall of Fame

🎙 ACTIONABLE TAKEAWAYS: Coach reps on storytelling—it’s a foundational skill that improves every sales conversation. Evaluate rep interview performance based on the questions they ask, not...

5 Mai 202536min

#455 - How to Build Rep Onboarding That Actually Sticks | Jonah Mandel

#455 - How to Build Rep Onboarding That Actually Sticks | Jonah Mandel

Guestie VP of Sales Jonah Mandel is back—and he’s bringing a battle-tested blueprint for leading a 60-person sales org. From onboarding frameworks to emotional pulse checks, this episode is a mastercl...

1 Mai 202536min

#454 - How to Control the Sale Without Sounding Pushy | Anthony Firenzi

#454 - How to Control the Sale Without Sounding Pushy | Anthony Firenzi

FOUR ACTIONABLE TAKEAWAYS: Position yourself as a partner, not a decision-maker, during negotiations. Frame your CFO or leadership as the final approver to deflect pressure and control the conver...

29 Apr 202533min

#453 - How to Nail Large Sales Meetings | David Rosenstein | 30MPC Hall of Fame

#453 - How to Nail Large Sales Meetings | David Rosenstein | 30MPC Hall of Fame

ACTIONABLE TAKEAWAYS: Get Permission to Reframe: Before turning a perceived weakness into a strength, ask for permission to tell the story. This keeps the approach authentic and avoids sounding ov...

28 Apr 202536min

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