Working With Celebrities to Change Behavior

Working With Celebrities to Change Behavior

In the world of publishing content is key, particularly when it is celebrity focused. Today we're going to get the inside scoop from Lindsey Benoit on what it's like to work as a deputy editor in entertainment and partnerships.

Lindsey Benoit O'Connell is the Deputy Editor of Entertainment at Thrive Global and the creator of Happily Imperfect Mama — a lifestyle brand celebrating the amazingly-messy and breathtakingly-chaotic aspects of motherhood. At Thrive, O’Connell is responsible for all of the celebrity and thought leader content; as well as booking and producing Arianna Huffington’s Thrive Global Podcast and talent curation for WaitWhat's Meditative Story podcast.

Prior to her role at Thrive, O'Connell was the Entertainment + Special Projects Director at Hearst booking covers, features, videos and online stories for Cosmopolitan, Women’s Health, Good Housekeeping, Redbook and Woman’s Day. She had worked on major initiatives like Vogue’s Fashion Rocks and Vanity Fair’s Movie’s Rock and launched a passion project while at Good Housekeeping — the GH Lab experiential store in the Mall of America with Amazon. She is an advocate for skin and cervical cancer —as a survivor of both — and speaks out about postpartum anxiety and depression awareness. She works in Soho and lives in Astoria, NY with her husband Brian and her adorable son, Hunter.

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Episoder(57)

Fitness Influencers: Embracing Passion & Balance

Fitness Influencers: Embracing Passion & Balance

Three inspiring women—Jen Eddins, Jennifer Fisher, and Lauren Chambers—shared their fitness journeys, providing insights into how they turned their passion for health and wellness into successful blog...

27 Okt 202338min

Business Owner / Influencer Balance

Business Owner / Influencer Balance

Meet the powerhouse behind Art of Sucre, Emily Harpel. Emily started Art of Sucre in 2016 when she noticed there was a hole in the market for a chic twist on a nostalgic treat. Emily took to TikTok in...

27 Sep 202319min

Claudia Vine - Moose Toys

Claudia Vine - Moose Toys

Claudia Vine is the Sr. Influencer Relations Manager at Moose Toys located in El Segundo, CA. She came to Moose as a seasoned vet in the Influencer Marketing industry with over 10 years of multi-marke...

19 Sep 202328min

Influencers and Motherhood

Influencers and Motherhood

Babbleboxx CEO Sherri Langburt is joined by 3 Influencers who are new mothers. Hayley Free Bordes (@LittleMeAndFree) Tilden Brighton Wilt (@ToBeBright) and Claudia Caminero (UpToClaudia) as they share...

28 Aug 202343min

Influencer Marketing in the Hospitality Industry

Influencer Marketing in the Hospitality Industry

Casey Barks is the Corporate Director of Marketing at Staypineapple Hotels, based out of the company's corporate HQ office located in Bellevue, WA.The product of a journalist mother, he is no stranger...

14 Aug 202337min

How Influencers Help Disrupt the Functional Beverage Category

How Influencers Help Disrupt the Functional Beverage Category

Arielle Madilian is a brand marketing manager with extensive experience in the CPG & Fine Jewelry industries. She believes in leading with authenticity first and creating mindful & purposeful content....

22 Des 202219min

A Deep Dive into Direct Response Marketing with Influencers

A Deep Dive into Direct Response Marketing with Influencers

Jolie Jankowitz is an influencer marketing consultant for DTC companies and has worked with performance-driven brands across wellness, food, and beauty. Her clients have included Athletic Greens, Fly ...

17 Nov 202225min

Veterinarian Influencer Marketing

Veterinarian Influencer Marketing

Andrew Ciccolini is a Medical Director at the National Mill Dog Rescue, a large non-profit located in Peyton Colorado, and the Director of Non-Profit Initiatives at Galaxy Vets. His background include...

15 Nov 202217min

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