Why Tubi CEO Anjali Sud Says Free Is the Future of Streaming

Why Tubi CEO Anjali Sud Says Free Is the Future of Streaming

How does an ad-based streamer compete with subscription-based models like Netflix, Hulu, Max, and all the rest? By charging nothing. At least that’s what Tubi is doing. And despite being seemingly less prestigious than premium streamers, Tubi is used by millions of Americans and outranks Peacock, Max, Paramount Plus, and Apple TV+ in total viewing time. For those who are fatigued by subscriptions fees and monoculture viewing, Tubi offers an enormous catalog of nostalgia and “newstalgia” movies, hours of bingeable classics, over 250 live channels, plus Tubi originals – all at no cost to viewers. So why aren’t more people talking about it? Kara sits down with Tubi CEO Anjali Sud in this special episode of On presented by e.l.f. Cosmetics to talk about Tubi’s appeal to cord-cutters and cord-nevers; how niche-specific fans help inform Tubi content; why Sud thinks Tubi can democratize storytelling and create space for emerging filmmakers; and how she came to be one of few female CEOs in tech. This interview was taped live at the Whitney Museum in partnership with e.l.f cosmetics as a part of their campaign to increase representation and diversity in boardrooms. Find out more here: https://www.elfbeauty.com/changing-the-board-game/so-many-dicks Questions? Comments? Email us at on@voxmedia.com or find us on Instagram and TikTok @onwithkaraswisher Learn more about your ad choices. Visit podcastchoices.com/adchoices

Episoder(381)

Frank Luntz, Rick Wilson and Sarah Longwell on Donald Trump and the Midterms

Frank Luntz, Rick Wilson and Sarah Longwell on Donald Trump and the Midterms

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Twitter Spaces On: WTF is Happening in the UK and the World

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Today, we’re sharing a bonus episode of Kara’s Twitter Spaces conversation recorded on Monday night. In the first part of the conversation, Kara talks to Jonathan Freedland, a British journalist and c...

25 Okt 20221h 6min

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Nouriel Roubini, a.ka. "Dr. Doom," became famous for predicting the 2008 global financial crisis. Now, he is back with another grim forecast, in his new book, "MegaThreats: Ten Dangerous Trends That I...

24 Okt 202251min

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Airbnb CEO and co-founder Brian Chesky took the company public, laid off 25% of its staff and navigated worker demands for flexibility – all during the pandemic. Oh, and his mom moved in (and made him...

20 Okt 20221h 2min

Twitter Spaces On: Elon, Elon, Elon … and Trump

Twitter Spaces On: Elon, Elon, Elon … and Trump

Today, we’re sharing a bonus episode of Kara’s Twitter Spaces conversation that was taped on Monday night. She’s joined by William Cohan, journalist and founding partner of Puck, and Scott Galloway, b...

19 Okt 202250min

The Billionaire Who Took America Online

The Billionaire Who Took America Online

Kara and Steve Case go back — way back, to the 1990s. She was a young Washington Post reporter covering a new thing called “the Internet” … and he was a co-founder of the company that became AOL. In t...

17 Okt 20221h 1min

Will Stacey Abrams (Finally) Win?

Will Stacey Abrams (Finally) Win?

It feels like deja vu. Stacey Abrams is running for governor of Georgia, again … against Brian Kemp, again. The two last faced off in a heated contest in 2018, with Kemp’s win hanging on 54,723 votes....

13 Okt 202252min

John Fetterman and Kara Talk Strokes, Recovery & Senate Race

John Fetterman and Kara Talk Strokes, Recovery & Senate Race

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