In-House Creators Get Paid $200k To Make TikToks

In-House Creators Get Paid $200k To Make TikToks

In episode #2882, Eric Siu and Neil Patel discuss the significant salaries of in-house creators and the complexities of managing influencer relationships. They break down the ROI of various influencer categories, emphasizing the profitability of micro influencers compared to celebrities. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) The Rise of In-House Creators (02:56) Influencer Marketing ROI: A Deep Dive (04:46) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Leave Some Feedback: What should we talk about next? Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

Episoder(3254)

MrBeast's SaaS Decision - A Mistake?, Pay per Crawl Launches for AI, Listicles Are Back, Why You Need Them for LLMs, How LLMs Will Rank You in the Future, AI Content Farms Are the New Arbitrage?

MrBeast's SaaS Decision - A Mistake?, Pay per Crawl Launches for AI, Listicles Are Back, Why You Need Them for LLMs, How LLMs Will Rank You in the Future, AI Content Farms Are the New Arbitrage?

In this episode #3003, Eric Siu and Neil Patel discuss MrBeast's ViewStats and the AI thumbnail backlash, Cloudflare's pay-to-play model, and how LLMs are shaping the future of SEO. They also cover th...

10 Jul 202520min

The Collapse of Jaguar, How Meta Is Buying OpenAI Right in Front of Us, AI Mode vs. Classic Search Data, ChatGPT 5 Will Be INSANE

The Collapse of Jaguar, How Meta Is Buying OpenAI Right in Front of Us, AI Mode vs. Classic Search Data, ChatGPT 5 Will Be INSANE

In this episode #3002, Eric Siu and Neil Patel discuss the collapse of Jaguar due to marketing missteps and the importance of understanding core audiences. They dive into Meta's AI acquisitions, compa...

9 Jul 202523min

Where Remote Work Fails

Where Remote Work Fails

In this episode #3001, Eric Siu and Neil Patel discuss the challenges and benefits of remote work, the push for in-person collaboration to boost accountability, and how direct communication impacts te...

8 Jul 202524min

Alex Becker's Smart YouTube SaaS Strategy, What Is Spectacle Marketing?

Alex Becker's Smart YouTube SaaS Strategy, What Is Spectacle Marketing?

In this episode #3000, Eric Siu and Neil Patel discuss how to leverage YouTube for business growth by focusing on content quality over flashy production. They explore the good and bad of spectacle mar...

7 Jul 202519min

Inside The Mind of a $500M Entrepreneur | Jess Mah

Inside The Mind of a $500M Entrepreneur | Jess Mah

Jess Mah went from an immigrant family in a small New York apartment to building a $500M net worth—without a trust fund. In this episode, we unpack the mindset, strategies, and wild experiments that g...

4 Jul 20251h 14min

Do It or Don't, and Stop Wanting It

Do It or Don't, and Stop Wanting It

In episode #2999, Eric Siu and Neil Patel discuss the mindset behind taking action, the grit required to build a business, and how personal growth and priorities evolve over time. They share lessons f...

3 Jul 202520min

AI SEO Is a GRIFT

AI SEO Is a GRIFT

In episode #2998, Eric Siu and Neil Patel discuss how traditional SEO remains relevant despite AI advancements. They explore the evolution of content creation, the balance between competition and coll...

2 Jul 202517min

How to Grow Your Revenue With Dinners & Live Events

How to Grow Your Revenue With Dinners & Live Events

In this episode #2997, Eric Siu and Neil Patel discuss how networking dinners and live events can drive revenue by building strong relationships in B2B. They share insights on curating the right guest...

1 Jul 202527min

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