373: Unlocking YouTube’s Audience with Ad Pro Tom Breeze

373: Unlocking YouTube’s Audience with Ad Pro Tom Breeze

Want to create successful YouTube ad campaigns? Of course you do! YouTube boasts an audience of two billion (yes, billion) monthly users. The right ads can help you reach a big audience, build relationships with prospects, and enjoy a stellar return on ad spend (ROAS). If you need help getting started, this episode of the Foundr podcast will empower you to reap the benefits of YouTube advertising. Foundr’s Nathan Chan sat down with Tom Breeze, founder and CEO of the YouTube ads agency Viewability. Breeze has made a career out of crafting thousands of successful ad campaigns for high-profile clients. And he generously agreed to share his strategies with the Foundr community. Breeze joined Nathan to talk about: The “Four A’s” that you need to consider while crafting your YouTube ad strategy The three key elements that make up a solid YouTube ad campaign Why YouTube is more stable than other social media channels Whether or not your video ads need to be big-budget productions The key factors that will position your brand for lasting success on YouTube Why he’s so excited about the future of YouTube ads Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

Episoder(613)

610: (Solo) The Secret to Finding Agencies That Don’t Burn You

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609: From $0 to $20M in 3 Years Selling Suppliments | Damien Fitzpatrick

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From professional rugby player to successful entrepreneur, Damien Fitzpatrick built a sports recovery brand trusted by elite athletes around the world. In this interview, Damien shares how he went...

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608: (Solo) Why Short-Term Wins Can Quietly Kill Your Business

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When I first started Foundr, I made a lot of short-term decisions — and most of them hurt us more than they helped. It took years (and a few hard lessons) to understand that sustainable growth only co...

25 Nov 202510min

607: How I Built a $120M/Year Cookie Business From My Appartment | Loren Castle

607: How I Built a $120M/Year Cookie Business From My Appartment | Loren Castle

Loren Castle turned a life-threatening cancer diagnosis at 22 into the spark that built Sweet Loren’s, a $120M-a-year clean food brand now sold in over 5,000 supermarkets nationwide. In this inter...

20 Nov 202553min

606: (Solo) The Week Before Black Friday: What Smart Ecommerce Founders Are Doing Differently

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It’s not too late to win Black Friday. Even if you’re behind, there’s still time to drive serious results—if you focus on the right moves. In this episode, I share my final Black Friday checklist a...

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605: He Bought an Airline for $0.30 (and made BILLIONS) | Tony Fernendes (Best of Foundr)

605: He Bought an Airline for $0.30 (and made BILLIONS) | Tony Fernendes (Best of Foundr)

Tony Fernandes turned a failing airline into a billion-dollar business and built AirAsia into one of the most recognized brands in Asia. In this interview, Tony explains how he bought AirAsia for ju...

13 Nov 202542min

604: (Solo) What Labubu and Apple Can Teach You About Scarcity Marketing

604: (Solo) What Labubu and Apple Can Teach You About Scarcity Marketing

Think scarcity is just a marketing gimmick? Used properly, it’s one of the fastest ways to increase perceived value, build community, and grow sales—without racing to the bottom on discounts. In th...

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603: He Built a $1B Beauty Brand Selling $1 Makeup | Joey Shamah

603: He Built a $1B Beauty Brand Selling $1 Makeup | Joey Shamah

Joey Shamah built e.l.f. Cosmetics into a billion-dollar beauty brand by doing the exact opposite of every competitor in the industry. In this interview, the e.l.f. co-founder breaks down how he turn...

6 Nov 202553min

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