Episode 29: Why Your Blog Posts Aren’t Converting

Episode 29: Why Your Blog Posts Aren’t Converting

Welcome to episode twenty-nine of the Cocktails & Content Creation Podcast! For this episode, we’re chatting with Danielle Gagnon of Elevated Virtual Marketing about why your blog posts aren’t converting.

In our twenty-ninth episode you’ll learn:

• Why you need to take a site inventory to figure out where you stand with traffic before you do anything to your site
• Why you need to determine your ideal audience before you even start writing your blog posts
• Why keyword research can be your best friend to getting traffic to your website
• How understanding how the Google algorithm works will help you to bring in more clients
• Why you should be thinking about what other content can you create that serves the ideal client that you’re trying to reach
• Why you shouldn’t be afraid to use more specific keywords
• What you can do today to start improving your SEO

About our Guest:

Danielle Gagnon is a search engine optimization specialist and lover of all things content creation. After years of working as a journalist and then marketing manager, Danielle started her own business, Elevated Virtual Marketing, in 2018. Today, she helps female entrepreneurs grow their business organically - and massively - through SEO and content marketing. She is the creator of the Content Cash MachineBootcamp, a 5-day mini-course that teaches small business owners highly actionable SEO basics.

Danielle’s podcast, the Content CashMachine Podcast, is an extension of her one-on-one client work, connecting her audience with the best experts and top tips to level-up their marketing and use their content to grow their audience, get more leads and make more money.

Danielle is a mom of two young kids, is married to her high school sweetheart and is passionate about reading, spending time outdoors and learning new things.

Thanks for Listening!

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Links & Resources:

• Elevated Virtual Marketing
• @daniellegagnon_seo on Instagram
• Elevated Virtual Marketing on Facebook
• The Content Cash Machine Podcast
• The Content Cash Machine Bootcamp