#408: Scoops of Success: Häagen-Dazs’ Refreshed Approach to Loyalty

#408: Scoops of Success: Häagen-Dazs’ Refreshed Approach to Loyalty

Send us Fan Mail Memorable experiences are a key part of creating lasting customer relationships, and Häagen-Dazs Shops are taking steps to enhance its approach. In this conversation with Maya Pocock, Brand Marketing leader for Häagen-Dazs Shops, Loyalty360 CEO Mark Johnson gets the inside scoop into how the iconic ice cream brand is building loyalty through its refreshed app. With a focus on frictionless engagement and visually stunning design, Häagen-Dazs is improving user experience and op...

Episoder(521)

#441: Executive Spotlight: Tim Glomb, Wunderkind

#441: Executive Spotlight: Tim Glomb, Wunderkind

Send us Fan Mail In this Executive Spotlight, Loyalty360 CEO Mark Johnson speaks with Tim Glomb, Head of Operational AI at Wunderkind. Glomb’s unconventional journey—from touring the world with platin...

3 Mai 202518min

#440: Leaders in Customer Loyalty Brand Story: Virginia Lottery Bets Big on Customer Loyalty with Purpose-Driven Personalization

#440: Leaders in Customer Loyalty Brand Story: Virginia Lottery Bets Big on Customer Loyalty with Purpose-Driven Personalization

Send us Fan Mail In a category often rooted in tradition, the Virginia Lottery is proving that innovation in customer loyalty can thrive even in a highly regulated and complex environment. Under the l...

1 Mai 202524min

#439: Industry Voices: Accelerating Loyalty Through Mobile-First Engagement with Bambu’s Kyle Pretsch

#439: Industry Voices: Accelerating Loyalty Through Mobile-First Engagement with Bambu’s Kyle Pretsch

Send us Fan Mail Brands are inundated with tools, touchpoints, and evolving consumer behaviors amid increasing economic uncertainty. In the current context the challenge isn't merely building loyalty...

29 Apr 202533min

#438: Everyday Getaways and Extraordinary Customer Loyalty: A Deep Dive with Tropical Smoothie Cafe®

#438: Everyday Getaways and Extraordinary Customer Loyalty: A Deep Dive with Tropical Smoothie Cafe®

Send us Fan Mail In today's highly competitive restaurant landscape, standing out requires more than just great food. It demands seamless digital experiences, deep emotional connections, and a loyalty...

24 Apr 202525min

#437: Leaders in Customer Loyalty Industry Voices: Switchfly’s Nowell Outlaw on Travel as the Ultimate Loyalty Catalyst

#437: Leaders in Customer Loyalty Industry Voices: Switchfly’s Nowell Outlaw on Travel as the Ultimate Loyalty Catalyst

Send us Fan Mail Brands are continually seeking innovative ways to enhance member engagement and provide additional value through their customer loyalty strategies. Integrating travel experiences into...

22 Apr 202525min

#436: Executive Spotlight: Ryan Draude, Giant Foods

#436: Executive Spotlight: Ryan Draude, Giant Foods

Send us Fan Mail In this Executive Spotlight, Loyalty360 CEO Mark Johnson speaks with Ryan Draude, Head of Loyalty Offer Management and Shopper Marketing at Giant Food. Draude shares his forward-think...

19 Apr 202537min

#435: Publix’s Approach to Nurturing Loyalty with a People-First, Legacy-Driven Approach

#435: Publix’s Approach to Nurturing Loyalty with a People-First, Legacy-Driven Approach

Send us Fan Mail For nearly a century, Publix has been a cornerstone of the Southeast’s grocery landscape, earning a level of customer devotion that transcends traditional shopping habits. Founded in ...

17 Apr 202524min

#434: Industry Voices: Jonathan Silver of Engage People on the Power of Pay with Points and Loyalty Innovation

#434: Industry Voices: Jonathan Silver of Engage People on the Power of Pay with Points and Loyalty Innovation

Send us Fan Mail In an era where brands are increasingly scrutinizing the financial impact of their loyalty strategies, Jonathan Silver, CEO of Engage People, has a clear message: loyalty programs mus...

15 Apr 202522min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
rss-penger-polser-og-politikk
e24-podden
rss-borsmorgen-okonominyhetene
pengepodden-2
pengesnakk
finansredaksjonen
rss-politisk-preik
utbytte
livet-pa-veien-med-jan-erik-larssen
morgenkaffen-med-finansavisen
tid-er-penger-en-podcast-med-peter-warren
stormkast-med-valebrokk-stordalen
rss-markedspuls-2
rss-sunn-okonomi
lederpodden
rss-pa-konto
okonomiamatorene