#408: Scoops of Success: Häagen-Dazs’ Refreshed Approach to Loyalty

#408: Scoops of Success: Häagen-Dazs’ Refreshed Approach to Loyalty

Send us a text Memorable experiences are a key part of creating lasting customer relationships, and Häagen-Dazs Shops are taking steps to enhance its approach. In this conversation with Maya Pocock, Brand Marketing leader for Häagen-Dazs Shops, Loyalty360 CEO Mark Johnson gets the inside scoop into how the iconic ice cream brand is building loyalty through its refreshed app. With a focus on frictionless engagement and visually stunning design, Häagen-Dazs is improving user experience and oper...

Episoder(508)

Loyalty Live Session | Lonnie Mayne, Founder and CEO, Red Shoes Living

Loyalty Live Session | Lonnie Mayne, Founder and CEO, Red Shoes Living

Send us a text Loyalty360 is hosting speakers weekly in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, and opportunities for marketers. This w...

7 Jul 202026min

Rupa Rajopadhye, VP of Marketing Services, Iris

Rupa Rajopadhye, VP of Marketing Services, Iris

Send us a text In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel, and brand loyalty about the technology that impacts brands' ability to drive unique experiences...

17 Jun 202020min

Carlos Dunlap-Beard, VP of Loyalty Solutions, Clarus Commerce

Carlos Dunlap-Beard, VP of Loyalty Solutions, Clarus Commerce

Send us a text In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel, and brand loyalty about the technology that impacts brands' ability to drive unique experiences...

17 Jun 202020min

Melissa West, Director of Product Solutions, PDI

Melissa West, Director of Product Solutions, PDI

Send us a text In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel and brand loyalty about the technology that impacts brands' ability to drive unique experiences ...

16 Jun 202017min

Alicia Mowder, Head of US Marketing at Circle K

Alicia Mowder, Head of US Marketing at Circle K

Send us a text When it comes to best-in-class customer loyalty and experience, some famous brands and industries come to mind immediately. A favorite retailer, restaurant, airline, hotel chain – the l...

15 Jun 202025min

Marti Beller, President, Kobie Marketing

Marti Beller, President, Kobie Marketing

Send us a textIn the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel and brand loyalty about the technology that impacts brands' ability to drive unique experiences a...

1 Jun 202027min

Susan Frech, Co-Founder and CEO, Social Media Link

Susan Frech, Co-Founder and CEO, Social Media Link

Send us a textIn this Loyalty360 Thought Leadership video, we sit down with Susan Frech, Co-Founder and CEO of Social Media Link. In this series, we talk to the leaders in customer, channel and brand ...

1 Jun 202015min

Christian Selchau-Hansen, CEO, Formation

Christian Selchau-Hansen, CEO, Formation

Send us a textIn the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel and brand loyalty about the technology that impacts brands' ability to drive unique experiences a...

1 Jun 202022min

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