How Netflix makes a hit (Steven Soderbergh and Scott Frank, co-creators, ‘Godless’)

How Netflix makes a hit (Steven Soderbergh and Scott Frank, co-creators, ‘Godless’)

Steven Soderbergh and Scott Frank talk with Recode’s Peter Kafka about their new western miniseries, “Godless.” The duo brought Frank's 180-page movie script to Netflix and witnessed firsthand how the streaming service gets its shows noticed: Rather than aiming for a specific opening weekend like a traditional movie studio would, Netflix waited to spend much of the marketing budget for “Godless” until after the show was released. The filmmakers also share their perspectives on how consumers are watching more shows on smaller screens, and Soderbergh explains why it was a mistake to go all-in on social media when promoting his recent theatrically released movie, “Logan Lucky.” Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Episoder(588)

The Ad Industry's Weirdest Tradition

The Ad Industry's Weirdest Tradition

The Rebooting's Brian Morrissey joins me from Cannes, where OpenAI is pitching advertisers, creators are becoming media brands, and thousands of people are still flying across the Atlantic to meet wit...

24 Jun 29min

A Hollywood Manager Explains the New Rules of Show Biz

A Hollywood Manager Explains the New Rules of Show Biz

Today’s show is about money, and how to make it in entertainment. The streaming boom made Hollywood feel like it had solved its money problem: Netflix, Amazon, Apple, Disney and everyone else wanted ...

17 Jun 53min

Brian Stelter on the 60 Minutes Mess; Nilay Patel on Apple’s AI Problem

Brian Stelter on the 60 Minutes Mess; Nilay Patel on Apple’s AI Problem

Brian Stelter and Nilay Patel are both covering big, powerful institutions that are undergoing real change, whether they like it or not. Stelter, CNN’s chief media analyst, joins me to talk about the...

10 Jun 1h 6min

How Dhar Mann Turned After-School Specials Into A Billion-View Business

How Dhar Mann Turned After-School Specials Into A Billion-View Business

Dhar Mann’s videos look simple, because they are simple: Someone acts badly, someone learns a lesson, everyone gets a moral by the end. You don’t have to be a kid to enjoy these, but it helps.The busi...

3 Jun 37min

Dow Jones CEO Almar Latour Explains Why Boring Data Is a Great Media Business

Dow Jones CEO Almar Latour Explains Why Boring Data Is a Great Media Business

I think of Dow Jones as The Wall Street Journal, because that’s the part I know — and the part I used to work near/around/inside. But Dow Jones CEO Almar Latour has built a much bigger business around...

27 Mai 46min

Vox Media's Jim Bankoff Explains Why He's Selling to James Murdoch

Vox Media's Jim Bankoff Explains Why He's Selling to James Murdoch

Jim Bankoff has spent nearly 20 years building Vox Media. Now he’s selling a big chunk of it to James Murdoch, who is acquiring Vox Media's Podcast Network - the same one that produces this podcast - ...

20 Mai 28min

Versant CEO Mark Lazarus is Running a Post-Cable Cable Company

Versant CEO Mark Lazarus is Running a Post-Cable Cable Company

Versant is the new company Comcast created when it spun off CNBC, MS NOW, USA and other cable networks it no longer wanted inside the mothership. That makes Mark Lazarus’ job pretty simple to describe...

20 Mai 40min

Condé Nast CEO Roger Lynch on AI, the Met Gala and His Secret Succession Plan

Condé Nast CEO Roger Lynch on AI, the Met Gala and His Secret Succession Plan

Roger Lynch has spent the last seven years trying to turn Condé Nast from a magazine company into a profitable portfolio of global brands. Now he has a new set of problems: Google traffic is disappear...

13 Mai 53min

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