Making Millions on Dead Celebrities in the AI Age

Making Millions on Dead Celebrities in the AI Age

Matt is joined by Mark Roesler, founder and chairman of CMG Worldwide, to discuss how AI has added a new twist to how the rights of dead famous people are being exploited. They discuss how incredibly valuable these rights are and how new technology is changing the way name, image, and likeness are being enabled to resurrect dead stars. They highlight a few recent examples, including James Earl Jones in the new ‘Mufasa: The Lion King’ film, as well as Frank Sinatra and Sammy Davis Jr. in a commercial for a new brand of gin. Mark explains how these deceased celebrities are protected in the age of AI and who is making the decision to exploit these rights (02:33). Matt finishes the show with an opening weekend box office prediction for ‘Mufasa: The Lion King’ and ‘Sonic the Hedgehog 3’ (26:20). For a 20 percent discount on Matt’s Hollywood insider newsletter, ‘What I’m Hearing ...,’ click here. Email us your thoughts! thetown@spotify.com Host: Matt Belloni Guest: Mark Roesler Producers: Craig Horlbeck and Jessie Lopez Theme Song: Devon Renaldo Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Episoder(652)

The Future Blockbusters Draft: The Directors, Actors, and IP That Will Define the Next Decade

The Future Blockbusters Draft: The Directors, Actors, and IP That Will Define the Next Decade

Matt and Bloomberg’s Lucas Shaw put on their studio chief hats and conduct the first Future Blockbusters Draft. In Part 1, they draft five elements (director, actor, or IP) they believe will define th...

27 Jul 34min

The Surprising Winners of the AI-Enabled Entertainment Economy

The Surprising Winners of the AI-Enabled Entertainment Economy

Matt is joined by Sean Diffley, head of media and entertainment as well as cable and telecom research at Morgan Stanley to discuss a new system for stock picking called the MS Media Matrix, which rank...

24 Jul 37min

Is Netflix Hurting YouTube by Poaching Talent?

Is Netflix Hurting YouTube by Poaching Talent?

Matt is joined by Bloomberg’s Lucas Shaw to debate whether Netflix or YouTube is winning the battle to dominate Hollywood. They move through the pros and cons of each platform, the new rules of engage...

21 Jul 35min

Paramount's Strategy to Beat California, With Its Top Lawyer

Paramount's Strategy to Beat California, With Its Top Lawyer

Matt is joined by Makan Delrahim, chief legal officer at Paramount, who argues his case in favor of Paramount's acquisition of Warner Bros. Discovery. He explains what they are willing to concede, why...

20 Jul 44min

The Numbers That Have Netflix Investors Spooked

The Numbers That Have Netflix Investors Spooked

(00:00) Matt is joined by Guggenheim Senior Managing Director Michael Morris to discuss Netflix’s latest data dump and quarterly earnings report and assess why the market has started to turn on the st...

17 Jul 33min

The Data Scientists Quietly Powering Hollywood’s Greenlight Machine

The Data Scientists Quietly Powering Hollywood’s Greenlight Machine

Matt is joined by professor Violaine Roussel, a professor of sociology at Paris 8 University, to discuss her new book 'Data Driven Hollywood: The New Data Professionals in the Age of Streaming,' which...

17 Jul 37min

The Case Against WarnerMount, with CA Attorney General Rob Bonta

The Case Against WarnerMount, with CA Attorney General Rob Bonta

Matt and Bloomberg’s Lucas Shaw are joined by California Attorney General Rob Bonta to discuss California’s new lawsuit to block Paramount Skydance's acquisition of Warner Bros. Discovery. They talk a...

14 Jul 40min

Is California's $750 Million Bet on Hollywood Working?

Is California's $750 Million Bet on Hollywood Working?

Matt is joined by Colleen Bell, the director of the California Film Commission, to check in on the state of film and TV production in California following the cap increase to $750M about a year ago. T...

11 Jul 34min

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