The Pudgy Penguins Comeback Story with Luca Netz
Bankless15 Feb 2024

The Pudgy Penguins Comeback Story with Luca Netz

Today on the show we're joined by Luca Netz, the new owner of Pudgy Penguins.
Luca walks us through his story of how he got here, from a less than ideal childhood, to a full blown NFT empire.
In addition to a massive new deal with Walmart, he also lays out the case for why he thinks the bright future for Pudgy Penguins has only just begun.


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TIMESTAMPS
00:00:00 Start
00:07:36 Intro To Luca
00:11:09 Building an NFT Brand
00:17:00 Deciding to Buy Pudgy Penguins
00:19:43 Earning the Money For The Purchase
00:23:35 What Did Luca Actually Buy?
00:26:03 The Masterplan
00:30:44 Post-Buy Learnings
00:38:57 First Steps Of Action
00:43:03 Licensing
00:45:46 Royalties
00:50:19 Walmart Deal
00:59:33 What's Different About Web3
01:03:54 Managing Expectations
01:09:43 Pudgy World
01:16:01 zk Sync
01:18:19 Lightning Round
01:22:59 Wen Flip Apes?


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RESOURCES


Luca Netz:
https://twitter.com/LucaNetz


Pudgy Penguins:
https://pudgypenguins.com/


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Not financial or tax advice. See our investment disclosures here:
https://www.bankless.com/disclosures

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