Netflix’s Big Bet On ‘Squid Game’
Big Take Asia24 Des 2024

Netflix’s Big Bet On ‘Squid Game’

The gory, dystopian South Korean thriller Squid Game is the most popular series Netflix has ever released. This week, it drops season two — in the midst of the company’s efforts to grow the show beyond the screen.

On today’s Big Take Asia Podcast, host Rebecca Choong Wilkins talks to Bloomberg’s Sohee Kim and Lucas Shaw about the new season, the story of how the show was nearly never made and all the ways Netflix is trying to expand Squid Game into a global franchise — from reality TV and video games to in-person fan experiences.


Read more: ‘Squid Game’ Returns in Test of Netflix Global Marketing Muscle

Further listening: K-Pop’s Big Bet on Becoming Less Korean

See omnystudio.com/listener for privacy information.

Episoder(129)

All Eyes on Japan and China Tensions After Taiwan Remark

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Nvidia Silences AI Skeptics (For Now)

Nvidia Silences AI Skeptics (For Now)

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20 Nov 202518min

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China Tests the Limits in the Race for Biotech Power

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How APEC Become a Battleground for US-China Influence

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30 Okt 202514min

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21 Okt 202518min

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