#344: Why Freelancers Need to Stop Believing These 6 Paid Ad Myths ASAP

#344: Why Freelancers Need to Stop Believing These 6 Paid Ad Myths ASAP

You are AMAZING at what you do as a creative. You create stunning designs, produce incredible music, or breathe life into visual media like photos or videos. Paid ads aren’t for you, right? The truth is, paid ads can work for anyone, including freelancers. This has been proven time and time again, in industry after industry… Paid ads are one of the quickest ways to multiply your income and bring in more clients. The beauty of paid ads is that you have complete control over them. It’s not like referrals, where you’re sitting around waiting for someone else to send you clients. It’s not like cold outreach, where you feel like you’re spamming people. It’s not like social media, where you’re relying on the algorithm gods to put your content in front of people. By using paid ads, you can take matters into your own hands and steer your business in the direction you want. If you’ve tried paid ads before and they “didn’t work,” don’t give up just yet. In this episode, I debunk 6 paid ads myths that are holding you back from using this powerful lead-generation tool. In this episode you’ll discover: The pros of paid ads Why survivorship bias is bad for business How paid ads can boost your business with real leads Why it's your fault if a client hires someone else and has a bad experience "Paid ads don't work for me" - nah, you just didn't try The perks of Client Financed Acquisition Building a long-term snowball using paid ads Looking to other industries to learn how to use paid ads for your business For full show notes, visit https://6figurecreative.com/344

Episoder(400)

#368: BANT For Freelancers | The Secret BS Detector For Bad Leads

#368: BANT For Freelancers | The Secret BS Detector For Bad Leads

Ever hop on a discovery call… Only to find out they "might" be ready in 6 months, have no budget, and just want free advice? Not only did you get your hopes up, you ALSO just wasted your time. Yeah...

24 Jun 202527min

#367: You’re Marketing Like A Big Dumb Stupid Idiot… Please Stop

#367: You’re Marketing Like A Big Dumb Stupid Idiot… Please Stop

You know those big dumb idiots in high school that pull the fire alarm? Yeah, that was me. Turns out I was just practicing for my freelance career. Because most freelancers treat marketing exactly l...

17 Jun 202524min

#366: Stop Pricing Like A Big Dumb Stupid Idiot

#366: Stop Pricing Like A Big Dumb Stupid Idiot

”Oh look — Bronze, Silver, and Gold. Because what this $5,000 problem really needed was a damn menu.” When you offer three-tiered pricing because “that’s how pricing psychology works, right?”… All y...

10 Jun 202526min

#365: How to Not Sell Your Services Like a Big, Dumb, Stupid Idiot

#365: How to Not Sell Your Services Like a Big, Dumb, Stupid Idiot

You ever say things like… "Let me know if there's anything I can do" Or "Just keep me in mind"? Then you might be selling your services like a big, dumb, stupid idiot. (Yes, those were ...

3 Jun 202524min

#364: Your Portfolio Looks Like a Cheesecake Factory Menu and It’s Embarrassing | The Portfolio Paradox

#364: Your Portfolio Looks Like a Cheesecake Factory Menu and It’s Embarrassing | The Portfolio Paradox

Hey quick gut check: Is your portfolio a "highlight reel" or a "dumping ground"? If it’s the latter, you’re making the same mistake most freelancers make. You’re trying to be the Cheesecake Factory,...

27 Mai 202518min

#363: If You're Giving Your Client Options, You're Losing Gigs (Here's What To Do Instead)

#363: If You're Giving Your Client Options, You're Losing Gigs (Here's What To Do Instead)

Ever been to a spa?   You get a menu with 12 fancy options… and no idea which one you actually need.   Do you need the Ocean Quartz Detox Wrap for $149 or the Rejuvenating Himalayan Sound Bath Exp...

20 Mai 202518min

#362: The Ultimate Playbook for Risk Reversal & Guarantees That Close Clients (Without Getting Burned)

#362: The Ultimate Playbook for Risk Reversal & Guarantees That Close Clients (Without Getting Burned)

Most freelancers aren’t selling to strangers. They’re stuck relying on referrals and word-of-mouth… So they never realize how fragile their business actually is. Because when that word-of-mouth ...

13 Mai 202537min

#361: He Had 20,000 Website Visitors and A Broken Sales Process | The Multi 6-Figure Freelancer Series

#361: He Had 20,000 Website Visitors and A Broken Sales Process | The Multi 6-Figure Freelancer Series

One of my clients has the dream setup: A solid YouTube following Tens of thousands of people visiting his site every month A clean, self-checkout flow for his freelance services Sounds awe...

6 Mai 202520min

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