The Purposeful CEO with Emma Campbell27 Sep 2022

Ep. 49. Purpose + Profit: Why You Get to Have Both!

“Profit is like oxygen. You need it to survive, but if you think that oxygen is the purpose of your life then you’re missing something” - Peter Drucker

How the world has changed...

People are looking for more than just money as a reward for what they do.

How people look for work and what they look for is changing

Millennials are 80% more attracted to purpose-driven companies

Increasingly people are looking for purpose and companies are using it to make their mark, companies like Patagonia, KPMG, Deloitte, Whole Foods, Zappos.

Purpose driven companies enjoy remarkably more growth, greater profits, better loyalty, better retention and greater personal fulfilment in their work

Despite this, few companies are reaching for the benefits of purpose!

Knowing your big purpose is critical if you want to grow a successful, profitable, enduring business that (deeply fulfils you in the process)!

Tune into this episode to discover:

How purpose can transform your people, workplace and business - I'm talking profit, innovation, revenue and growth!
What happens when you DON'T have purpose
Examples of purpose-driven companies who are doing purpose AND profit right
Why being profit-focused can actually decrease your profit

Links:

>> Book in Your Free Purpose Clarity Call with Emma <<
>> Join Waitlist for FREE Live Training Masterclass << LEVEL UP, Uplevel your mindset, Uplevel your life. Transformation and Expansion from the inside out.
What's Your Leadership Style? >> TAKE QUIZ <<
Visit Emma Campbell's Website
Email: hello@emmacampbell.com.au
Instagram: emma_lou_campbell

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