#410: Navigating Gen Z's Expectations: Fat Brands' Digital Strategy for the Mobile-First Consumer

#410: Navigating Gen Z's Expectations: Fat Brands' Digital Strategy for the Mobile-First Consumer

Send us a text As the digital experience becomes a bigger and bigger part of a buyer’s journey, brands must quickly adapt to meet the evolving preferences of their customers. Nowhere is this truer than with Gen Z, a generation that expects seamless, personalized, and mobile-first experiences. Fat Brands, a global leader in franchising with over 2,300 locations and 18 brands, is making strides to capture this audience through innovative digital strategies. Understanding the Gen Z Mindset Gen...

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Celebrity Cruises Sets Sail on Improved Loyalty Program

Celebrity Cruises Sets Sail on Improved Loyalty Program

Send us a textAndrea Shey is Associate Vice President of Loyalty Marketing at Celebrity Cruises, which has 14 ships in more than 300 destinations on all seven continents.Celebrity Cruises was the firs...

2 Aug 202131min

Loyalty360 Loyalty Live - Aaron Mclean, Stuzo

Loyalty360 Loyalty Live - Aaron Mclean, Stuzo

Send us a text Loyalty360's Mark Johnson interviews Aaron Mclean, Stuzo to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts spea...

30 Jul 202120min

Loyalty360 Loyalty Live - Sumit Khandelwal, Xoxoday

Loyalty360 Loyalty Live - Sumit Khandelwal, Xoxoday

Send us a text Loyalty360's Mark Johnson interviews Sumit Khandelwal, Xoxoday, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hos...

27 Jul 202118min

Firehouse Subs Gives Rewards, Plus Gives Back

Firehouse Subs Gives Rewards, Plus Gives Back

Send us a text Matt Olsen is the Director of Digital Guest Experience at Firehouse Subs, which has more than 1,200restaurants in operation. It was founded in Florida in 1994 by brothers and former fir...

27 Jul 202119min

Chuck E. Cheese Creating Experiences, Memories for Loyalty Members

Chuck E. Cheese Creating Experiences, Memories for Loyalty Members

Send us a textSherri Landry is the Chief Marketing Officer of CEC Entertainment, which owns the Chuck E. Cheese, Peter Piper Pizza, and Pasqually’s Pizza & Wings brands.Loyalty360 CEO Mark Johnson rec...

26 Jul 202137min

Loyalty360 Loyalty Live - Susan Frech, Vesta

Loyalty360 Loyalty Live - Susan Frech, Vesta

Send us a text Loyalty360's Mark Johnson interviews Susan Frech, Vesta, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts spea...

23 Jul 202117min

Loyalty360 Loyalty Live - Oliver Mitchell, Brandmovers

Loyalty360 Loyalty Live - Oliver Mitchell, Brandmovers

Send us a text Loyalty360's Mark Johnson interviews Oliver Mitchell, Brandmovers, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live ...

20 Jul 202118min

A Look at 2021’s Most Patriotic Brands in America

A Look at 2021’s Most Patriotic Brands in America

Send us a textBrand Keys annual survey of iconic American brands has identified those brands that consumers believe best embody the value of “patriotism.” Jeep ranked No. 1 for the 19th straight year....

20 Jul 202131min

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