The Daily Talk Show1 Jul 2020

#778 - Fluff's Erika Geraerts On Brand Voice & Intuition

Erika Geraerts - Head of Fluff

Erika is the founder of Fluff, a beauty brand for the next generation. Building more than just a beauty brand, Erika has a focus on creating products that highlight that the future of beauty is more than makeup.

Alongside founding Fluff, Erika co-founded frank body, Willow & Blake, and LBSS cafe.

On today's episode of The Daily Talk Show, we discuss:

- Fluff and where it fits in the market
- What success looks like
- Arriving before the market is ready
- Knowing what products to create
- Capital raising
- Hiring
- Listening to your intuition
- Trademarks
- Intellectual Property
- YouTube, makeup and similarities
- Brand impressions
- Tips for copywriting and brand voice
- The psychologist
- Reconciliation
- Communicating evolution to investors
- Creating a consumer relationship
- Stress and the future
- The next 6 months of Fluff

Erika on Instagram: https://www.instagram.com/erikageraerts

Fluff: https://www.itsallfluff.com/

Watch and listen to this episode of The Daily Talk Show at https://thedailytalkshow.com/778

Email us: hi@thedailytalkshow.com

Send us mail: PO BOX 400, Abbotsford VIC 3067

The Daily Talk Show is an Australian talk show and daily podcast by Tommy Jackett and Josh Janssen. Tommy and Josh chat about life, creativity, business, and relationships — big questions and banter. Regularly visited by guests and gronks! If you watch the show or listen to the podcast, you're part of the Gronk Squad.

This podcast is produced by BIG MEDIA COMPANY. Find out more at https://bigmediacompany.com/

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(1034)

#1022 - Goodbye. We Love You

Our final show ever. We love you and thank you for all the support! On today's episode of The Daily Talk Show, we discuss: Our final episode everA message from Scooter DerekWill we cry on the show?A w...

27 Mai 20211h

#1021 - Going Back To Stripping?

We chat about Jess' best mate who has covid and go through some of the lovely emails we've received. On today's episode of The Daily Talk Show, we discuss:The headlines of todayCovid is back in Melbou...

26 Mai 202124min

#1020 - Wrap Up Party

On today's episode of The Daily Talk Show, we discuss:Wrap up partyAn email from our Portuguese listenerResignation protocolsReceding gumsBuying Crypto at the right timeConspiracy theoriesMysterious e...

25 Mai 202137min

#1019 - Our Last Week

We chat about an epic photo fail, Tommy's expired frequent flyer points, explaining death to children and our last week of the show.On today's episode of The Daily Talk Show, we discuss: Photo fail Wh...

24 Mai 202129min

#1018 - Buying In Bulk

We chat about the origins of Coca-Cola, Josh does a blind cola taste test and the benefits of buying in bulk.On today's episode of The Daily Talk Show, we discuss: GB is on the BBQ for Fat FridayBlind...

21 Mai 202123min

#1017 - Habits

We chat about habits and how they impact your life.On today's episode of The Daily Talk Show, we discuss: HabitsFreewill vs DeterminismCommon defaultsWatch and listen to this episode of The Daily Talk...

20 Mai 202141min

#1016 - Team Tattoos

We chat about Josh's hangover, the idea of getting team tattoos, times when the world was supposed to end, things to do in Byron Bay, and read some nice messages from Gronks!On today's episode of The ...

19 Mai 202130min

#1015 - Wine & Cheese On A Tuesday

We chat about having wine as a team, expecting fame after 1000 episodes, getting convicted for serious crimes, and email from Glyn, and a live wine taste test!On today's episode of The Daily Talk Show...

18 Mai 202135min