639: Automatically Find New Facebook Audiences with Colette Nataf

639: Automatically Find New Facebook Audiences with Colette Nataf

Today's guest went from managing user acquisition at MileIQ to building an AI powered growth engine that automatically creates new Facebook interest groups and Google keywords. You will discover the building blocks you need before you should advertise, what colors work the best in Facebook ads and how they drove 26% of new purchases for Petoton.

Colette Nataf is the CEO at Lightning AI.

Episoder(992)

App Localization: The Most Overlooked Strategy That Instantly Increases Revenues

App Localization: The Most Overlooked Strategy That Instantly Increases Revenues

In this podcast, you'll discover why app localization is the most overlooked strategy for instantly increasing revenue. We’ll break down key strategies for localizing keywords, screenshots, pricing, a...

1 Mar 20251h

App Localization: The Most Overlooked Strategy That Instantly Increases Revenues

App Localization: The Most Overlooked Strategy That Instantly Increases Revenues

In this podcast, you'll discover why app localization is the most overlooked strategy for instantly increasing revenue. We’ll break down key strategies for localizing keywords, screenshots, pricing, a...

1 Mar 20251h 3min

App Masters Greatest Hits: Episode 8 with Cesar Kuriyama (Part 1)

App Masters Greatest Hits: Episode 8 with Cesar Kuriyama (Part 1)

Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!We’re here with App Masters Greatest Hits—a 10-episode series where we’ll jour...

27 Feb 202520min

This Calorie Tracker App Makes $800,000 a Month (Cal AI)

This Calorie Tracker App Makes $800,000 a Month (Cal AI)

Breaking Down Cal AI – The Calorie Tracker App Making $800K/YearCal AI has taken off, pulling in over $800K a year with 300K+ downloads – but how are they doing it? In this teardown, I’ll break down:✅...

25 Feb 202512min

Master Meta Ads to Scale Your App

Master Meta Ads to Scale Your App

In this interview, we’ll dive into why apps are now more of a content business—and how leveraging creative content and web-to-app strategies can drive sustainable growth.We're joined by Vasyl Sergiien...

22 Feb 20251h 19min

Master Meta Ads to Scale Your App

Master Meta Ads to Scale Your App

In this interview, we’ll dive into why apps are now more of a content business—and how leveraging creative content and web-to-app strategies can drive sustainable growth.We're joined by Vasyl Sergiien...

22 Feb 20251h 21min

App Masters Greatest Hits: Episode 7 with Greg Isenberg

App Masters Greatest Hits: Episode 7 with Greg Isenberg

Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!We’re here with App Masters Greatest Hits—a 10-episode series where we’ll jour...

20 Feb 202534min

The Best Alternative to Firebase Dynamic Links

The Best Alternative to Firebase Dynamic Links

The Deep Linking Tool You Need for Seamless User Journeys! 🚀Deep links ensure your audience lands exactly where they need to be—without friction. And when it comes to deep linking, Airbridge is the b...

18 Feb 202514min

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