689: Retention and Engagement Strategies with Arthur Castro

689: Retention and Engagement Strategies with Arthur Castro

Are you wondering how to make sure you have strong retention and engagement metrics? Well today's guest tells us how design impacts these numbers and why talking to your users is the best feedback you will ever get. Also, you're going to discover how he's landed a feature by both Google and Apple for all the clients he's worked with and lastly what you need to know when launching in a Latin America market.

Arthur Castro is the Former Head of Product & Design at Former Head of Product & Design at InstaCarro and now Product Lead at Yellow and Co-Founder of Product Arena

Episoder(989)

How to Get Keywords Ranked on Google Play

How to Get Keywords Ranked on Google Play

Coming up you're going to discover how to get keywords ranked on Google Play. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/V_np-SjFVmo

14 Feb 20189min

623: How to Optimize In-App Purchases for Your Games with Doron Kagan

623: How to Optimize In-App Purchases for Your Games with Doron Kagan

Today's guest has two successful exits in the mobile gaming space and he shares a brand new SDK that will automatically increase in-app purchase sales in your games. Also, listen to the part of the show when he talks about the importance of having starter packs in your games to increase sales. Doron Kagan is the Co-Founder & CEO at Game of Whales.

13 Feb 201833min

How to Write Killer Sales Copy to Increase Downloads

How to Write Killer Sales Copy to Increase Downloads

I'm going to show you a dead simple way to come with the right sales words to use in your App Store screenshots to increase downloads. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/1VZXfPSxIIg

9 Feb 201810min

622: How to Revive an App with Craig Briggs

622: How to Revive an App with Craig Briggs

Coming up is a coaching call with someone who waited to do the marketing after the app had launched. We discuss app revival strategies, design changes, how to name your app and different growth hacks. Craig Briggs is the founder of Rice Burger Labs.

8 Feb 201816min

Influencer Marketing on Instagram vs musical.ly vs Snapchat

Influencer Marketing on Instagram vs musical.ly vs Snapchat

I'm going to share my thoughts on whether you should be using influencer marketing on Instagram versus musical.ly versus Snapchat. I'll share with you why I believe Snapchat is the best and most underpriced platform. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/tn_BMr0mn8s

7 Feb 20185min

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