3 App Store Optimization Strategies You Should Be Testing for 2020

3 App Store Optimization Strategies You Should Be Testing for 2020

If there is one thing that is consistent with app store optimization (ASO), it’s that the app store stores are always changing its algorithms. Obviously, this makes sense since their objective is to give the end user the best possible experience possible.

However, savvy marketers are constantly testing new and different ASO strategies to see what’s working today. Here are three strategies that you should be testing in 2020.

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Episoder(975)

708: Marketing to the Smallest Viable Market with Joey Prather

708: Marketing to the Smallest Viable Market with Joey Prather

Coming up is a coaching call with a 19-year-old founder of an idea sharing app. You will discover how to find the smallest viable market, what kind of keywords you should target and out of the box advertising channels. Joey Prather is the Co-Founder at ThinQbator.

13 Des 201814min

How to Setup Apple Search Ads

How to Setup Apple Search Ads

Coming up, you're gonna discover how to set up Apple Search ads campaigns for optimal success. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/Qxd1u6S-DQ0

12 Des 20185min

707: How to Research Mobile Game Niches with Ryan Yada

707: How to Research Mobile Game Niches with Ryan Yada

Today's guest has over 20M downloads for his game studio. You will learn how he discovers mobile game niches, what to look for in a keyword and personal growth tips to overcome mental blocks. Ryan Yada is the Co-Founder and Co-Pilot of Flowmotion Entertainment.

10 Des 201828min

706: How to Find Micro-Influencers on Instagram with NG Gordon

706: How to Find Micro-Influencers on Instagram with NG Gordon

Today's guest is a former professional tennis player and software founder and now he's a micro-influencer. You will discover how he became an influencer, his 4-step process for finding the right influencer to promote your app and finally, what to say to these influencers to make sure they are worthy of promoting your product. NG Gordon is the Speaker, Influencer Marketing at DearMishuDad.

6 Des 201848min

705: How to Plan an Ad Roll Out with Vincent Meyer

705: How to Plan an Ad Roll Out with Vincent Meyer

You're about to discover how today's guest increased his ad revenue by simply removing his banner ads. Plus, he shares the messaging that they use to get better engagement with their video ads, how to plan your ad monetization roll out and finally why you better have a tracking system in place before you start. Vincent Meyer is CMO at Zeno Media.

3 Des 201832min

704: Mobile App Analytics with AppsFlyer’s Ben Jeger

704: Mobile App Analytics with AppsFlyer’s Ben Jeger

Are you trying to figure out which analytics tool to use? Well, I've got Ben Jeger a Managing Director at AppsFlyer to talk all about app analytics. You will discover how to jumpstart your marketing campaigns, how to find the best converting keywords for your Apple Search ads and how to balance long-term growth with short-term revenues. Ben Jeger is the Managing Director DACH & Nordics at AppsFlyer.

29 Nov 201833min

Apple Search Ads for Paid Apps

Apple Search Ads for Paid Apps

You're going to discover how Apple Search Ads work for your paid apps. If you have good organic traffic and people are converting, then search ads will be very helpful for you. However, if you have less traffic, Apple won't consider your app as good or relevant, so you won't get a lot of impressions. As a result, your search visibility will be limited. You will not appear on some searches when a user looks for the app. Also, for those who think that their ranking will increase if they use search ads, this will only happen if your app is better than your competitors. This is because your conversion rate is NOT as good as the other apps, so it won't help you a lot. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/IBvjv-jMzjo

27 Nov 20186min

703: Viral Growth for a Hyperlocal App with Jegor Ivanov

703: Viral Growth for a Hyperlocal App with Jegor Ivanov

Are you building a social network or a hyperlocal app? Well today's guest shares how he was able to get viral growth by using an unknown variable reward. You will also discover how to get more engagement from your push notifications, how to get users to generate more content and why you should NOT do when it comes to highlighting your share features. Jegor Ivanov is the Product Manager, Growth at Jodel.

26 Nov 201837min

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