3 App Store Optimization Strategies You Should Be Testing for 2020

3 App Store Optimization Strategies You Should Be Testing for 2020

If there is one thing that is consistent with app store optimization (ASO), it’s that the app store stores are always changing its algorithms. Obviously, this makes sense since their objective is to give the end user the best possible experience possible.

However, savvy marketers are constantly testing new and different ASO strategies to see what’s working today. Here are three strategies that you should be testing in 2020.

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Episoder(975)

How App Store Screenshots & Preview Videos Increase Downloads

How App Store Screenshots & Preview Videos Increase Downloads

Today's guest tells us how adding an app store preview video increased impressions and downloads for their app.How do you optimize your app store screenshots to increase downloads? In this video, you will discover how adding social proof to your app store screenshots can increase conversions. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/O_lrlyd-pY4

25 Jul 201910min

741: ASO Strategies That Took His App From 5 to 800 Downloads a Day with Altai Zeinalov

741: ASO Strategies That Took His App From 5 to 800 Downloads a Day with Altai Zeinalov

Coming up, you will discover the ASO strategies that today's guest used to grow his downloads from 5 downloads a day to now over 800 downloads a day. Also, listen to the part of the show where he shares the LinkedIn hack he used for an Apple feature and how implementing an in-app purchase bundle doubled his sales. Altai Zeinalov is an ASO specialist and CEO at Diveo Media.

23 Jul 201938min

Mobile Ad Fraud Bots & Inefficient Marketing Campaigns

Mobile Ad Fraud Bots & Inefficient Marketing Campaigns

A lot of times, we just look at the cost per install and not enough on the cost per actual conversion. So today, Michael Paxman, Global Product Communications Manager at adjust.com, talks all about attribution Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/F8e4oiraAys

18 Jul 201910min

740: 3 Viral Features You Need to Incorporate in Your App with Semyon Polyakovskiy

740: 3 Viral Features You Need to Incorporate in Your App with Semyon Polyakovskiy

Today's guest shares 3 simple strategies that has helped his app get shared with more users. Also, you'll discover the differences of being featured under the games category vs the apps category, how he was featured through a couple of different referrals and lastly how he cleverly incorporated his in-app purchase within the story of his app. Semyon Polyakovskiy is the Founder at Maginary.

16 Jul 201942min

Storytelling with Facebook Ads

Storytelling with Facebook Ads

Sailor Bear achieved over 30,000 paying customer for their app just by a simple strategy: sharing their story on Facebook. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/c07i7oaLgTM

11 Jul 201911min

739: How Augmented Reality Can Drive Engagement & Revenue with Alen Paul Silverrstieen

739: How Augmented Reality Can Drive Engagement & Revenue with Alen Paul Silverrstieen

Today's guest shares how he's built partnerships with some of the biggest brands to help them grow their engagement and revenue through their AR platform. Also, you have to hear the story of how he bought Muhammad Ali's famous robe and sold it to his eventual business partner and mentor. Alan Paul Silverstein is the CEO and President at Imagination Park Technologies.

9 Jul 201933min

App Install Ads Hacks

App Install Ads Hacks

I am going to share to you some examples of app install ads that are crushing it. You can leverage on the winning elements of a great app install ad to lower your CPIs and dramatically improve your conversations. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/f8agL6UCubU

5 Jul 20195min

Branding Hack for Mobile App Virality

Branding Hack for Mobile App Virality

Today, I'm going to introduce a cool branding hack which I learned from one of our podcast guests, Christy Laurence of Plann. You can use tactic within your app to make it go viral. Watch Video on YouTube and Subscribe to our Channel: https://www.youtube.com/watch?v=apyIvADb8eU

3 Jul 20194min

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