812: Framework for Scaling New Growth Channels with Shoji Ueki

812: Framework for Scaling New Growth Channels with Shoji Ueki

Coming up is an interview from our first virtual summit from July 2018 with then Senior Director of Growth Marketing at SeatGeek, Shoji Ueki. You will discover how to find new growth channels, the framework for scaling that new channel and a better understanding of how your marketing efforts drive value to your company.

Shoji Ueki is currently the VP of Marketing at Grailed. When we did this interview he was the Senior Director of Growth Marketing at SeatGeek.

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SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

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Follow us:

YouTube: AppMasters.com/YouTube
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Episoder(1006)

How to Find Investors for a Mobile Game

How to Find Investors for a Mobile Game

Are you looking to find investors for your new mobile game. Well, I'm going to show you a simple way to raise money and if it's even worth it. Watch Video on YouTube and Subscribe to our Channel: htt...

31 Aug 20187min

678: How to Get More Shares for Your App with Aurora Klaeboe Berg

678: How to Get More Shares for Your App with Aurora Klaeboe Berg

We have four time guest, Aurora Berg, Co-Founder at Megacool. You will discover how to get more shares for your app, the opportunity for shares to happen on Instagram and Snapchat stories and how to u...

30 Aug 201829min

App Store Optimization (ASO) in Search Engine Optimization (SEO) Terms

App Store Optimization (ASO) in Search Engine Optimization (SEO) Terms

Do you understand search engine optimization, but you're completely new to app store optimization? Well I'm going to break down ASO into SEO terms so you can get a finally grasp on how to optimize you...

28 Aug 201813min

677: Growing a Niche Dating App with Noa Gutterman

677: Growing a Niche Dating App with Noa Gutterman

Today's guest is the Head of Growth for HER, a dating app for queer women. You will discover how finding a local person was the key to internationalizing the app, how to maximize influencer marketing ...

27 Aug 201836min

How to Use The Apple Pre-Order Feature to Maximize Your Pre-Launch Strategy

How to Use The Apple Pre-Order Feature to Maximize Your Pre-Launch Strategy

Want to know how to maximize the new Apple preorder feature? Well I'm going to show you how to set it up, all the best practices and how we used it to land an Apple Feature. Watch Video on YouTube an...

24 Aug 20186min

676: 3 Simple Things That Always Improve Conversions with Barron Caster

676: 3 Simple Things That Always Improve Conversions with Barron Caster

Today's guest is the Director of Growth at Rev.com. You will discover how simplifying their on-boarding flow doubled conversions, a hack to get in-person user feedback and why adding a Facebook login ...

23 Aug 201836min

How to Select Your Soft Launch Countries

How to Select Your Soft Launch Countries

Are you preparing to soft launch your app. Well I'm going to show you how to select the soft launch countries within iOS and Google Play. Watch Video on YouTube and Subscribe to our Channel: https://...

22 Aug 20185min

675: How to Determine a User’s Viral Worth Through Attribution with Alex Austin

675: How to Determine a User’s Viral Worth Through Attribution with Alex Austin

Today's guest is Alex Austin who is the CEO of Branch Metrics. You will discover why just looking at CPI may not lead to the actual value of a user, how to determine a user's viral worth and his story...

20 Aug 201841min

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