Overpass Apps Joins App Masters Live

Overpass Apps Joins App Masters Live

This week we have Eric Wroolie from Overpass Apps joining us to answer all your app development related questions. He's got a popular YouTube channel where we shares a lot of great advice for app developers.

Overpass is a mobile app development agency based in Oxfordshire in the UK

Topics Covered:

  • 04:06 - Trends in the app store
  • 05:51 - Ad revenue getting harder to monetize
  • 07.02 - How YouTube can help your business
  • 16:33 - Motivational Quotes App Audit
  • 24:26 - Native vs Flutter or Xamarin
  • 29:34 - Should you be concerned about cyber attacks while building app?
  • 32:06 - What benefits do you get by having a user register for your game?
  • 34:40 - What is the minimum daily downloads to get revenue traction?
  • 35:44 - Goddness app audit
  • 44:37 - Should you monetize with monetize with Facebook?
  • 45:30 - Why is Admob revenue getting more difficult
  • 54:59 - Reward full screen ads vs video ads

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

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Twitter: @stevepyoung
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Episoder(988)

793: How to Position Your App in a Competitive Market with James Setzer

793: How to Position Your App in a Competitive Market with James Setzer

Today's guest is an indie app developer that you're going to love. He shares how he finds profitable app ideas and positions them in a competitive market. Plus two strategies that I absolutely love: 1) how he uses giveaways to get his initial downloads and ratings; 2) how he studies the newest, top grossing apps to see what they are doing right. James Setzer is the Owner and Founder of DreamBuilders Simple Solutions. Show Mentions - Fav app: Asana - James's fav app of his: VPN *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

21 Jul 202032min

5 Beginner App Store Optimization Mistakes

5 Beginner App Store Optimization Mistakes

I’m going to share 5 basic ASO tips that you should know before you hire an expert or try to do it on your own? Double your keywords using the Spanish Mexico localization Targeting high traffic, high competition keywords Using your title and subtitle for branding Optimizing screenshots Asking for reviews too late Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/ *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

20 Jul 202013min

Influencer Marketing for Indie App Developers with Christy Choi (July 10, 2020)

Influencer Marketing for Indie App Developers with Christy Choi (July 10, 2020)

Joining us is Christy Choi, Co-Founder at First Influence, a performance-based Influencer Marketing Agency based in Hollywood, CA. As one of the leading agencies in the space working within various industry verticals, they execute various social media campaigns across a diverse array of platforms, such as Instagram, YouTube, Facebook, Twitter, and more. Their clients range from fast-growing startups to Fortune 500 companies such as: Samsung, Drop, LG, SkillShare, Ritual, and more. Topics covered: (06:07) - Advice on outsourcing influencer marketing for indie app developers (12:38) - What is the most efficient formula app marketing on TikTok. (16:27) - How does influencer marketing compare to paid channels like Facebook, Google or Apple search. (18:42) - How to niche down when it comes to influencers. (21:42) - Is Quora a good platform for app marketing. (22:33) - What tools do you use to measure ROI for influencer marketing. (30:12) - How long does an influencer marketing campaign run. (31:31) - What influencer marketing channel is the most effective today. (33:11) - Youtube integration is the most popular way of promotion (37:07) - What are the current Youtube trends. (42:11) - How to run an influencer marketing on just iOS. (48:03) - What's the best way to market a new messaging platform. *************** Join us live every Friday at 9am PST on YouTube! Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue. Get your app audited. *************** Check out our app marketing agency. Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

16 Jul 202056min

Try This If You Are Not Making Money From Mobile Games

Try This If You Are Not Making Money From Mobile Games

In this video, I want to share with you a simple technique that you can use to make money from your mobile games. First thing first, let’s get one thing out of the way. Your game better have great... Retention Without retention, you might as well forget about downloads and making money. In fact, the popular mobile game publisher Voodoo looks for games that have at least a 50% D1 retention and a 20% Day 7 retention. Now with that out of the way, let’s get to that simple strategy that will help you make more money. Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/ *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

13 Jul 20207min

Succeeding as an Indie App Developer with Rich Wagstaff (July 3, 2020)

Succeeding as an Indie App Developer with Rich Wagstaff (July 3, 2020)

Join us live every Friday at 9am PST on YouTube! Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue. Get your app audited. *************** This week, we have my friend Rich Wagstaff to share how he's been able to find success as an indie mobile app developer. Check out Rich's apps: Crossword Star 3 Minute Mindfulness Topics covered: How his new screenshot increased conversions by 30% Does a lower conversion rate for downloads affect rankings for your main keyword? How to find keywords for niche apps New app vs improving existing app if you are experiencing a reduction in downloads How to find a designer to improve screenshots *************** Check out our app marketing agency. Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

9 Jul 20201h 1min

791: The Secret to 3X Your Valuation with Chuka Ikokwu

791: The Secret to 3X Your Valuation with Chuka Ikokwu

Want to know how to easily 3X your valuation? Well, today's guest shares why having an ethnically diverse team will not only create a more effective team, but also help you 3X your valuation. You will also discover what KPIs to focus on in the beginning, the levers to increase your app's retention and how to build and launch a successful mobile game. Chuka Ikokwu is the Founder & CEO at Divercity.io. Show Mentions - 764 Episode - Fav app: IMDB: (iTunes | Google Play) *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

7 Jul 202040min

KPI for Mobile Apps LIVE with Steve P. Young & Chuka Ikokwu

KPI for Mobile Apps LIVE with Steve P. Young & Chuka Ikokwu

Join us live every Friday at 9am PST on YouTube! Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue. Get your app audited. *************** Wish you had a data scientist on your team? Well, this is the next best thing! We will be breaking down the KPIs that you should be focused on while building and growing your mobile app. This week our special guest is Chuka Ikokwu, Founder at DIVERCITY. Topics covered: The analytics you should look at when running UA How to increase your app's retention Do "starter packs" work in increasing retention? What is the most important metric for education apps? Is Firebase analytics good for mobile apps? Advice on how you can start your own startup Do lower in-app purchases make users purchase more? Does running ads in cheaper countries affect the rankings in the US? *************** Check out our app marketing agency. Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

2 Jul 202058min

790: How Apple Search Ads Boost App Visibility and Growth with Thomas Kriebernegg

790: How Apple Search Ads Boost App Visibility and Growth with Thomas Kriebernegg

Today's guest is my friend and the CEO and Co-Founder at App Radar. You will discover how to use Apple Search Ads for new apps, how to leverage ASA and ASO to outrank your competition, and what are the average benchmarks for Apple Search Ads metrics. This interview was from our latest App Masters Virtual Summit. To view all the interviews, check out AppMastersSummit.com Thomas Kriebernegg is the CEO & Co-Founder at App Radar. *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

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