Successfully Changing From Paid Apps to Subscriptions

Successfully Changing From Paid Apps to Subscriptions

Discover how Marco Wenisch successfully changed his app porfolio from paid to subscription-based apps. You will discover how he cross-promoted his apps, what ASO strategies worked, and how he launched his new subscription app.

Links:

https://www.linkedin.com/in/marcowenisch/

https://www.taculator.com/

Topics Covered:

  • 01:22 - How Marco went from $500 to $10,000 a month
  • 04:49 - How Marco used Apple Search Ads to grow paid app downloads
  • 09:33 - How Marco launched his subscription app
  • 15:23 - How to get Apple Search Ads to show up when installs are low
  • 18:27 - Keywords rain sounds vs "rain,sounds"
  • 19:29 - Marco's conversion rate
  • 21:40 - Any changes for iOS 14 update
  • 23:41 - Youries Discover App Audit
  • 30:28 - Is having a good landing page important for ASO?
  • 31:29 - Should we develop Apple Watch and Apple TV
  • 32:59 - How to plan out ad campaigns?
  • 35:41 - floating Stopwatch App Audit
  • 42:23 - Why Facebook over Google?
  • 44:21 - TCG Companion App Audits
  • 51:37 - How to target students with FB ads

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

***************

Get your app audited: http://www.appmasters.com/audit

***************

SPONSORS

For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASOMasters.com

B7Dev.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.

***************

Follow us:

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

***************

Episoder(995)

A/B Testing for Apple Product Page Optimization

A/B Testing for Apple Product Page Optimization

A/B testing is finally available on the iOS App Store! You will discover the difference between Custom Product Pages and Product Page Optimization. About Product Page Optimization Compare different ap...

22 Des 20219min

Google Play ASO + Emotional Triggers to Increase Conversions

Google Play ASO + Emotional Triggers to Increase Conversions

In part 2, Alon and Steve talk about how to manage bad reviews on the app stores and Google Play ASO including the importance of H2 tags for a QR Scanner app. Then they look at a mood tracker app call...

21 Des 202133min

How to Sell Your App and Score an EXIT

How to Sell Your App and Score an EXIT

Want to sell your app so you can finally cash out and move on to other projects? Or are you tired of running your app business and want an exit to get the fruits of your labor. Today's guest has help...

20 Des 202149min

Trials vs No Trials: 420% Increase in Sales Case Study

Trials vs No Trials: 420% Increase in Sales Case Study

Should you have trials in your subscription-based app? In this case study, we share how having trials led to a 420% increase in sales and the science behind it. You can watch this video: https://www....

15 Des 20218min

Decoy Pricing to Increase Revenue

Decoy Pricing to Increase Revenue

In part 2, Mark and Steve talk about how to increase retention rates and user engagement for an anonymous Q&A app. Then, they look at a music video app and what it can do to increase revenues by using...

14 Des 202129min

In-App Events for iOS App Store

In-App Events for iOS App Store

Discover all the best practices of Apple's latest in-app event features. Today's guest, Mark Johnson, will reveal EVERYTHING he's learned from launching this feature in his app. Download Emoji Me: htt...

13 Des 202134min

Common Mistakes That Apps Make While Considering Viral Flows

Common Mistakes That Apps Make While Considering Viral Flows

Want to know how to make your app go viral or get your users to refer your app? You will discover the common mistakes that apps make while considering viral flows, KPIs that impact a referral flow, ho...

6 Des 20211h 9min

Branded Keywords: Should You Target Them

Branded Keywords: Should You Target Them

Should you be bidding on your competitor’s brand keywords? I’ll break down when you should do it and when you absolutely must avoid it. You can watch this video: https://www.youtube.com/watch?v=xY1fBh...

1 Des 20219min

Populært innen Business og økonomi

stopp-verden
lydartikler-fra-aftenposten
dine-penger-pengeradet
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
finansredaksjonen
pengepodden-2
utbytte
pengesnakk
tid-er-penger-en-podcast-med-peter-warren
livet-pa-veien-med-jan-erik-larssen
stormkast-med-valebrokk-stordalen
rss-sunn-okonomi
morgenkaffen-med-finansavisen
lederpodden
okonomiamatorene
rss-markedspuls-2
rss-fa-makro
rss-heftye-moter-flinke-folk