837: The Best Performing Ad is Influencer Content with Jen Donahoe

837: The Best Performing Ad is Influencer Content with Jen Donahoe

Jen Donahoe is a Marketing and Growth Lead at Riot Games.

With well over a decade in the gaming industry at EA, Zynga, and Scopely, Jen joined Riot Games, makers of League of Legends in 2019, and proceeded to launch Riot’s first mobile game, Teamfight Tactics, in March 2020.

You will discover:
- How influencer content is outperforming other forms of ads
- How to measure influencer marketing
- The biggest bang for your buck
- How to approach soft launch and what metrics are most important
- How to build a growth Hacking team
- Twitch vs YouTube

Show Mentions

- Famebit
- SurveyMonkey
- Episode 826: Jordan Blackman
- Adobe Spark
- Fav app: Levels

***************

Get your app audited: http://www.appmasters.com/audit

***************

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters.

***************

Follow us:

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

***************

Episoder(1014)

The Facebook Video Ad Format for Low Cost-Per-Installs (CPIs)

The Facebook Video Ad Format for Low Cost-Per-Installs (CPIs)

You're going to discover how to make a Video Ad For Low Cost-Per Installs Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/sTWu6zOYGpw

27 Jun 20184min

661: How to Build Your App idea with Fritz Charles

661: How to Build Your App idea with Fritz Charles

Today's guest is Fritz  Charles,  the founder of Coin Gamma; a crypto data and content company that provides reliable information about the crypto and blockchain space. You will discover how to Build ...

26 Jun 201836min

3 Elements of a High Converting Snapchat Ad

3 Elements of a High Converting Snapchat Ad

You're going to discover how to Make Effective Snapchat Ad That Drives Results? Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/LNPl7oZxLf4

25 Jun 20189min

3 Simple Ways to Validate an App Idea

3 Simple Ways to Validate an App Idea

You're going to discover how to Validate an App Idea Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/KT9esR06AqI

22 Jun 20186min

660: ASO For an App That No One Will Search For with Aleksander Skjoelsvik

660: ASO For an App That No One Will Search For with Aleksander Skjoelsvik

Coming up is a coaching call where you will discover how to grow downloads for an app that people may NOT want or even search for? You will discover how to come up with different types of keywords, ho...

21 Jun 201818min

3 Things You Must Know About Using Ad Networks for App Downloads

3 Things You Must Know About Using Ad Networks for App Downloads

You're going to discover how to drive traffic using Ad Networks for App Downloads. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/6mxoezvXyXQ

20 Jun 20186min

659: The App Stopping Robocalls with Ethan Garr

659: The App Stopping Robocalls with Ethan Garr

Today's guest is the VP of Product for one of my favorite apps called RoboKiller. You will discover how they used Facebook ads to test screenshot concepts, what helped with growth early on in the days...

19 Jun 201841min

658: How to Grow Downloads on Google Play with Ahmed Ehsan

658: How to Grow Downloads on Google Play with Ahmed Ehsan

Coming up is a coaching call where we focus a ton on Google Play ASO. You will discover what ASO tool has the more accurate data for Google Play, which keywords you should focus on when it comes to ra...

14 Jun 201818min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
pengepodden-2
pengesnakk
utbytte
rss-politisk-preik
finansredaksjonen
morgenkaffen-med-finansavisen
tid-er-penger-en-podcast-med-peter-warren
livet-pa-veien-med-jan-erik-larssen
stormkast-med-valebrokk-stordalen
rss-markedspuls-2
rss-pa-konto
rss-sunn-okonomi
lederpodden
rss-investering-gjort-enkelt