842: Effective Word of Mouth Marketing with Emily Hochman

Emily Hochman is the Founder and CEO of Wellory, the anti-diet nutrition app on a mission to make personalized nutrition accessible for all.

Wellory is a venture-backed startup based in NYC with a network of over 750+ health coaches, nutritionists, and dietitians all over the country. She is a certified health coach, founder of the Movemeant Young Professional Board and native New Yorker.

You will discover
- What came first the supply or the demand of Wellory
- How Wellory uses word of mouth marketing to increase supply and demand
- How she incentivizes users to share the app
- Why apps MUST master the "love experience" in their UX
- How they are growing like crazy on TikTok
- How to build a business model with high retention
- How to build a welcome flow where customers actually fill out the form
- The email marketing campaign that brings back users and drives revenue
- 3 big fund raising tips that helped her raise over $4M

Emily Hochman is the Founder & CEO of Wellory.

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