362: Italic: Luxury Goods Without the Labels

362: Italic: Luxury Goods Without the Labels

Italic is betting big that consumers might be more interested in the quality and design rather than the showy label and brand name.

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Episoder(781)

658: Panera Launches Coffee Subscription Program

658: Panera Launches Coffee Subscription Program

Panera is launching the ultimate bottomless cup with an $8.99/month subscription for unlimited coffee and tea. Hosts: John Suder (@johnsuder) Producer and Director of Marketing at SUMO Heavy https://t...

5 Mar 20208min

657: Amazon Launches Virtual Healthcare for Seattle Employees

657: Amazon Launches Virtual Healthcare for Seattle Employees

The new app, called Amazon Care, will provide on-demand chat and video consultations with medical professionals. Hosts: John Suder (@johnsuder) Producer and Director of Marketing at SUMO Heavy https:/...

4 Mar 20207min

656: The Body Shop Tests Open Hiring Policy

656: The Body Shop Tests Open Hiring Policy

Under the model, job openings will be filled on a first-come, first-served basis by any applicant who meets basic requirements. Hosts: John Suder (@johnsuder) Producer and Director of Marketing at SUM...

3 Mar 20208min

655: Nissan Gets Into Auto Subscriptions

655: Nissan Gets Into Auto Subscriptions

The service, called Nissan Switch, is scheduled to launch in the Houston area as a test run. Hosts: John Suder (@johnsuder) Producer and Director of Marketing at SUMO Heavy https://twitter.com/johnsud...

2 Mar 20208min

 654: Jeff Bezos Launches $10B Earth Fund

654: Jeff Bezos Launches $10B Earth Fund

The move follows pressure from Amazon employees to push the company to do more to fight climate change Hosts: John Suder (@johnsuder) Producer and Director of Marketing at SUMO Heavy https://twitter.c...

28 Feb 20209min

653: Victorias Secret Sold After Plummeting Sales

653: Victorias Secret Sold After Plummeting Sales

Private equity firm Sycamore Partners will acquire a 55% share in Victoria’s Secret from its owner L Brands for $525 million. Hosts: John Suder (@johnsuder) Producer and Director of Marketing at SUMO ...

27 Feb 202011min

652: Fast is the One-click Checkout Solution for Consumers

652: Fast is the One-click Checkout Solution for Consumers

Fast is a company that’s building a button for the world’s fastest login and checkout experience for the Internet. Hosts: John Suder (@johnsuder) Producer and Director of Marketing at SUMO Heavy https...

26 Feb 20207min

651: 'Dirty Lemon' Moves From Hipster Cult Drink to Walmart Shelves

651: 'Dirty Lemon' Moves From Hipster Cult Drink to Walmart Shelves

In the new Walmart locations, Dirty Lemon will be one of the most expensive beverage products in stores, at $6.99 a bottle. Hosts: John Suder (@johnsuder) Producer and Director of Marketing at SUMO He...

25 Feb 202010min

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