đŸ”„ “LA’s Fire Hero” — Watch Duty’s #1 fire app. Rolls-Royce’s Picasso car. $1T of Gift Returns.
The Best One Yet10 Jan 2025

đŸ”„ “LA’s Fire Hero” — Watch Duty’s #1 fire app. Rolls-Royce’s Picasso car. $1T of Gift Returns.

The #1 in the whole App Store is Watch Duty
 a hero saving lives in LA’s wildfires.

Rolls-Royce now sells 100% top-to-bottom custom cars
 it’s commissioned art, like Picasso.

17% of Christmas gifts get returned
 so we invented a solution: “Reverse Logistics”

This Sunday is the biggest day of the year for dating apps
 Swiping is about to surge 70%.


$BMWKY $AAPL $LULU


Want more? Check out the latest episode of our weekly deep dive show, The Best One Yet. This week’s episode is on The Oregon Trail: “Tricking Kids Into Liking School Since 1971” 🐂 Subscribe at Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly.



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Episodes drop weekly. It’s The Best Idea Yet.


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Episoder(1683)

đŸŽ™ïž “Our Advice for TBPN” — Sam Altman’s pod deal. Artemis’ moon-mining. Nuuly’s fashion statement. +UberDriver Flag Football

đŸŽ™ïž “Our Advice for TBPN” — Sam Altman’s pod deal. Artemis’ moon-mining. Nuuly’s fashion statement. +UberDriver Flag Football

Sam Altman bought his favorite podcast, TBPN
 we have advice for their co-hosts.NASA’s Artemis saw the dark side of the moon
 Moon-mining & sun-blocking are now a biz.Urban Outfitters’ Nuuly rentals h...

7 Apr 23min

đŸ„€ “Yes to drinks” — Coca-Cola’s restaurant bailout. Whoop’s Aussie ban. Iran targets Nvidia. +Instagram Exes

đŸ„€ “Yes to drinks” — Coca-Cola’s restaurant bailout. Whoop’s Aussie ban. Iran targets Nvidia. +Instagram Exes

Whoop’s wearable wrist band got banned by the Australian Open
 but then it hit $10B69% of Coca-Cola’s biz is restaurants so it’s bailing ‘em out
 Soda is the ultimate Profit Puppy.Iran’s Revolutionary...

6 Apr 20min

đŸȘ™ “”Stablecoins” — Interview with Circle CEO Jeremy Allaire (Philosopher of the Coin)

đŸȘ™ “”Stablecoins” — Interview with Circle CEO Jeremy Allaire (Philosopher of the Coin)

Jeremy Allaire is the founder and CEO of Circle, the company behind USDC -- the world's largest regulated stablecoin with over $73 billion in circulation. Circle IPO'd last year, surged on day one, an...

3 Apr 31min

💰 “UFO” — SpaceX’s Unique Financial Offering. Allbirds’ fallbirds. Alex Cooper’s Reality Games. +Typos for titans

💰 “UFO” — SpaceX’s Unique Financial Offering. Allbirds’ fallbirds. Alex Cooper’s Reality Games. +Typos for titans

SpaceX filed to go public
 But this IPO will be a Unique Financial Offering.Allbirds sold for 99% off, from $4B to $40M
 the big lesson is an inconvenient truth.lAlex Cooper is launching a reality TV ...

2 Apr 22min

🎂 “i50th” — Apple’s b’day tribute. Estate Sales Entrepreneurs. Also’s $1B DoorDash bike. +ProteinPod

🎂 “i50th” — Apple’s b’day tribute. Estate Sales Entrepreneurs. Also’s $1B DoorDash bike. +ProteinPod

April 1st, 1976: Apple was born. We chronicle it through Steve Jobs
 And tell ya what’s coming for the next 50.Gen Z is taking advantage of Estate Sale Arbitrage
 they’re becoming Estate-trapreneurs. ...

1 Apr 22min

đŸȘ© “Austin Powers Effect” — The End of Trends. Louis Vuitton’s insane ship. Aluminum’s LaCroix crush. +Stolen KitKat Picassos

đŸȘ© “Austin Powers Effect” — The End of Trends. Louis Vuitton’s insane ship. Aluminum’s LaCroix crush. +Stolen KitKat Picassos

It’s been 30 years since Austin Powers, which was 30 years from the 1960s
 That explains innovation today.Hold onto your LaCroixs: The Iran War popped Aluminum prices
 It’s America’s fave metal.Louis ...

31 Mar 22min

🙋 “Rent-A-Human” — AI’s wildest startup. KFC’s pickle plan. Predictions’ Corruption Detector. +Sleepcations

🙋 “Rent-A-Human” — AI’s wildest startup. KFC’s pickle plan. Predictions’ Corruption Detector. +Sleepcations

Bots proactively renting humans to do physical tasks for them?... “Rent-A-Human” is now a biz.KFC launched a pickle jacket
 because the best marketers are trend foragers (be a truffle pig).March Madne...

30 Mar 20min

👞 “Shoes Stay On” — Clear vs TSA. Uniqlo’s Dodger Stadium pitch. Pam Anderson’s anti-AI. +Fridge Ads

👞 “Shoes Stay On” — Clear vs TSA. Uniqlo’s Dodger Stadium pitch. Pam Anderson’s anti-AI. +Fridge Ads

The winner of your 4-hour TSA airport line
 Clear Secure. This is their one shot.Uniqlo is renaming Dodger Stadium & taking over America
 with slow/fast fashion.What do Pam Anderson, Fruit Love Island...

27 Mar 22min

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