Janet Murray how you can do your own PR, 4 ways get great coverage for eCommerce business

Janet Murray how you can do your own PR, 4 ways get great coverage for eCommerce business

Janet Murray is a journalist and author of "Your Press Release is Breaking my Heart: A Totally unconventional guide to selling your story in the media”. In this podcast she shares her 4 key ways that you can manage your own PR and get great national and international coverage for your business in a straightforward way. We discuss how to find out what stories journalists need your help with, how to help them find and connect with you, and how to get coverage around hot stories. This podcast is PACKED with easy to do powerful methods to get more press coverage. --- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Episoder(621)

Linking your offline and online activity for greater sales with Lost and Forged's Doug Heifetz

Linking your offline and online activity for greater sales with Lost and Forged's Doug Heifetz

Doug Heifetz is the artist, owner & metal smith at Lost & Forged, an upcycled jewellery business selling on Shopify, Etsy and at in person shows. Founded in 2016 they now do six figures a year.As well...

18 Jul 202232min

Startup manufacturing and cashflow problems, crowdfunding, and organic social with Frankly Delicious

Startup manufacturing and cashflow problems, crowdfunding, and organic social with Frankly Delicious

Frank Laws is the director and owner of Frankly Delicious, artisan chocolate makers on a mission to change the world with Chocolate! Founded in 2018, re-launched in 2020 they sell on Shopify, run kick...

11 Jul 202234min

Story, content and partnerships for growth with James Le Compte from To'ak Chocolate

Story, content and partnerships for growth with James Le Compte from To'ak Chocolate

James Le Compte is the CEO at To'ak Chocolate. A luxury chocolate brand, where sharing the origin story is everything. Founded in 2013, with their first product available in 2014 they are a Shopify me...

4 Jul 202239min

Embedding ethics and sustainability into luxury brand Elvis & Kresse - super inspiring story

Embedding ethics and sustainability into luxury brand Elvis & Kresse - super inspiring story

This is a must-listen-twice episode.Kresse Wesling CBE is the co-founder at Elvis and Kresse, the designers, manufacturers, and sellers of their range of sustainable and ethically produced luxury acce...

27 Jun 202238min

Should "sustainability" be your Number 1 marketing message? With Hugo & Thomas from Canopey

Should "sustainability" be your Number 1 marketing message? With Hugo & Thomas from Canopey

Thomas Panton & Hugo Douglas-Deane are the co-founders at Canopey (which at the time of recording was called Greenr).They’re building the UK’s most accessible and comprehensive sustainable shopping ma...

20 Jun 202237min

Discover the perfect DTC Playbook with DTC veteran Mike Stevens

Discover the perfect DTC Playbook with DTC veteran Mike Stevens

Mike Stevens is the author of the brand new book “The Direct to Consumer Playbook: The Stories and Strategies of the Brands that Wrote the DTC Rules”.And one could say he was one of the DTC pioneers w...

13 Jun 202235min

Growing a fashion brand to over 7 figures with Charys Caldarella from Styelle Swim

Growing a fashion brand to over 7 figures with Charys Caldarella from Styelle Swim

Charys Caldarella is the CEO and founder of Styelle Swim, a sustainable swimwear fashion brand. Founded in 2016 they are now on track to hit €1 million this year. The growth is coming from DTC sales A...

6 Jun 202232min

Growing a reusables brand to £5m a year with Helen Rankin from Cheeky Wipes, inc Klaviyo tips

Growing a reusables brand to £5m a year with Helen Rankin from Cheeky Wipes, inc Klaviyo tips

Helen Rankin is the founder and general dogsbody at Cheeky Wipes, a simple reusables brand who have been leading the charge since 2008. Selling reusable baby wipes, period products, nappies and more. ...

30 Mai 202234min

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