Love Aroma's Lewis Love 400% growth, achieving £1m turnover in 2 years selling Yankee Candles

Love Aroma's Lewis Love 400% growth, achieving £1m turnover in 2 years selling Yankee Candles

Lewis Love is the eCommerce Manager of Love Aroma a Bricks and Clicks retailer specialising in curating the best range of home fragrances. They launched offline in 2010, and online in 2014 and in 2016 is on track to do a £1 million turnover online, that’s 60,000 orders. In this show he reveals the path to launching the eCommerce side of the business, his tips for successful SEO and how to win on the deals websites. Plus lots on why focusing on your customer is key and how the products are at the centre of it all. --- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Episoder(621)

Driving Profits Through Customer Service with eDesk’s Gareth Cummings

Driving Profits Through Customer Service with eDesk’s Gareth Cummings

Gareth Cummings is the CEO at eDesk, the AI powered customer support helpdesk for eCommerce. Used by eCommerce stores around the world, their client CarParts.com has just been named in USA Today’s lis...

16 Feb 32min

What Would You Do If You Wanted to Grow Physical Store Sales in 2026? – with Melissa Moore

What Would You Do If You Wanted to Grow Physical Store Sales in 2026? – with Melissa Moore

Melissa Moore is “The Retail Advisor”, and the host of The Retail Tea Break Podcast. She’s an expert in all things retail with over 25 years working with national brands, and she’s been a Rethink Reta...

9 Feb 29min

How to Grow Sales in 2026

How to Grow Sales in 2026

In this special episode of the eCommerce MasterPlan Podcast, Chloe Thomas shares a panel discussion from a live webinar focused on one big question: what’s really going to move the needle for eCommerc...

2 Feb 53min

From Chaos to Clarity: Building Tracking that Actually Works with Carwow’s Roman Petrochenkov

From Chaos to Clarity: Building Tracking that Actually Works with Carwow’s Roman Petrochenkov

Roman Petrochenkov is the Head of Growth & Media Analytics at Carwow, so yes we’re going to be getting DEEP into tracking, attribution and all that juicy stuff. Carwow has grown from a review site, to...

26 Jan 36min

What Would You Do About AI Search in eCommerce? – with Miracle Inameti-Archibong

What Would You Do About AI Search in eCommerce? – with Miracle Inameti-Archibong

Miracle Inameti-Archibong is an online marketer who’s been deep in SEO since 2010. Now working at a very large UK retailer, after stints in other verticals and agency side.  In this WWYD episode, Mira...

19 Jan 38min

The Xero Shoes 10x Growth Story with Steven Sashen

The Xero Shoes 10x Growth Story with Steven Sashen

Steven Sashen is the co-founder and Chief Barefoot Officer of Xero Shoes. Selling via their international Shopify stores, Amazon, and wholesale. They launched in November 2009 and in 2024 did just und...

12 Jan 40min

The Trust-First Approach Behind Carter Eve Jewelry’s Rapid Rise

The Trust-First Approach Behind Carter Eve Jewelry’s Rapid Rise

Carter Eve is the founder and designer at Carter Eve Jewelry, a brand committed to sustainability and ethical practices creating delicate fine jewelry and distinctive designs. Founded in 2020 they now...

5 Jan 25min

The Cards2Cash Growth Story: SEO, Payments & Smart Scaling – with Caleb Slater

The Cards2Cash Growth Story: SEO, Payments & Smart Scaling – with Caleb Slater

Caleb Slater is the managing director at Cards2Cash a platform enabling customers to sell unwanted gift cards. Founded in 2022 (when Caleb was just 16) it operates on a custom website, has recently ex...

29 Des 202526min

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