Taking a D2C brand to 1,000 orders a month with Finlay London's David Lochhead and Dane Butler

Taking a D2C brand to 1,000 orders a month with Finlay London's David Lochhead and Dane Butler

David Lochhead and Dane Butler are the co-founders at Finlay London. They were founded in 2012 and initially focused on selling via traditional wholesale channels (one to one contacts, and trade shows!) before deciding in 2017 to change their whole business strategy to focusing on selling direct to the consumer via online and a physical store, a strategy that’s paid off as this summer online orders reached over 1,000 per month. We discuss the Mehgan Markle effect, making the decision to shift to direct to consumer, and the pitfalls to avoid - plus much more! --- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Episoder(622)

Lifestyle Labs' Valerian Voegele redefining the vitamins sector customer service

Lifestyle Labs' Valerian Voegele redefining the vitamins sector customer service

Valerian Voegele is an ex Tesco entrepreneur currently working on an eCommerce start up. That start up recently celebrated its first 6 months of trading. Lifestyle Labs was born out of the desire to o...

13 Jul 201528min

Prezzybox's Zak Edwards on how to grow in a highly competitive category

Prezzybox's Zak Edwards on how to grow in a highly competitive category

Zak Edwards is the managing director of Prezzybox. Prezzybox is a multiaward winning UK Online Only eCommerce business. Specialising in retailing gifts. Prezzybox.com is the complete online gift solut...

6 Jul 201532min

ECCO's Hilary Fletcher on how to grow and sell a Bricks and Clicks business

ECCO's Hilary Fletcher on how to grow and sell a Bricks and Clicks business

Hilary Fletcher (until VERY recently) was Co-Owner of ECCO Shoes Oxford. ECCO Oxford has been a Bricks and Clicks eCommerce business selling the ECCO shoes range since 2002. Originally selling from on...

29 Jun 201532min

Muck Munchers' Martin Harvey on how to grow fast in year one

Muck Munchers' Martin Harvey on how to grow fast in year one

Martin Harvey is an eCommerce stalwart (launched his first eCommerce site in 2000). A highly respected and experienced managing director and marketing director within the B2C direct marketing sector, ...

23 Jun 201534min

Sugru's Linda Muck on the importance of analytics and driving traffic to an online only eCommerce business

Sugru's Linda Muck on the importance of analytics and driving traffic to an online only eCommerce business

Linda Muck is the eCommerce Manager at Sugru looking after the marketing and website for the Sugru eCommerce business. Sugru is an Online Only eCommerce business with a thriving wholesale arm which se...

12 Jun 201526min

Allergy Best Buy's Andrew Wilson on buying an online only eCommerce business and content marketing

Allergy Best Buy's Andrew Wilson on buying an online only eCommerce business and content marketing

Andrew Wilson is a Mail Order Marketing genius (in fact his was the first eCommerce training workshop I ever attended, way back in the early 2000s), who works with many eCommerce businesses around the...

11 Jun 201541min

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