How 7-fig Shopify brand WORN Built a Sustainable Brand with Bryan Marville

How 7-fig Shopify brand WORN Built a Sustainable Brand with Bryan Marville

Bryan Marville is the founder of apparel business WORN, where he’s on a mission to dismantle America’s relationship with commodity cotton basics and fast fashion.

Founded in 2018, they sell via their Shopify store and wholesale channels, and are now a 7-figure business.

Hit PLAY to hear:

  • Why prioritizing product quality is key
  • How to do effective brand scaling
  • Building a loyal tribe of customers
  • Embracing analytics to understand your business better
  • Thinking long-term

Key timestamps to dive straight in:

[05:56] Niche brand, scaled to larger sock market.

[07:56] Neoprene, socks, wet suits, merino, cotton, sweating.

[09:50] WORN’s design mantra: performance sustained.

[11:00] Product must be performing to be sustainable.

[13:32] Focus on consumer relations and product quality.

[17:08] Company introduces new performance-enhanced fabric line.

[20:24] Listen to Bryan’s Top Tips!

Full episode notes here: https://ecmp.info/503

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This podcast uses the following third-party services for analysis:

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