Worth Every Penny Joycast14 Jan 2025

#246: Can the Boutique Business Model Work For Men?

Ever wonder if the boutique photography model works just as well for men as it does for women? It's a question that came up in my recent Boutique Breakthrough workshop, and in this week's Joycast, we're shedding light on the truth.

Here's a sneak peek:

How Ryan Vinson leverages sports photography and auctions to dominate his local senior market (with 95% of his clients being boys!)
Adam's journey to raising his prices and building a profitable boutique business.
Andy's story of escaping the shoot-and-burn model to create a year-round income while staying present for his family.
Reggie's creative networking strategies (like turning team banners into marketing gold.)

Plus:

The unique challenges male photographers face and how they're overcoming them.
Real-life examples of how connection, visibility, and networking make all the difference in boutique photography.

Whether you're just starting out or looking for fresh strategies to market your photography, this episode is packed with inspiring stories and actionable tips to grow your boutique photography business.

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

https://photographybusinessinstitute.com/podcast/episode-246

SHOW TRANSCRIPT:

Click Here

BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM me "Conversation Starters" for some genuine ways to strike up a conversation about your photography business wherever you are.

https://www.instagram.com/sarah.petty

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals

YOUTUBE:

Check out my latest how to videos:

https://www.youtube.com/c/thejoyofmarketing

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

#201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:

Turning Her Back Burner Hobby into Real Money

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