The Manager’s Playbook 011: Cory Litwin – Murda Beatz, Networking Mastery, Toronto Music Scene, Artist Development, Event Production, Global Talent Management, The Power of Relationships

The Manager’s Playbook 011: Cory Litwin – Murda Beatz, Networking Mastery, Toronto Music Scene, Artist Development, Event Production, Global Talent Management, The Power of Relationships

Cory Litwin is the MASTER of Getting into a Room! You cannot question his ability to help build and cultivate global superstars like Murda Beatz and Busta Rhymes. And that’s what you need and want from your manager. Especially in the beginning. In the world of artist management, connecting the dots and building relationships is key, and few do it as naturally as Cory Litwin. Known for his mastery of networking, Cory has cultivated an impressive career, from managing top-tier talent like Murda Beatz, Da Baby, and Busta Rhymes to organizing some of Toronto’s most iconic events. Starting at the University of Western Ontario, Cory’s journey has been defined by relentless hustle, deep connections, and a vision that always looks beyond the present moment. Today, we sit down with Cory to explore the art of making lasting impressions and how strategic partnerships have helped him excel at the highest levels of the music industry. He reflects on key moments that shaped his career, such as his ability to spot talent early and build it into global recognition. Beyond business, Cory speaks passionately about fostering creativity and supporting the next generation of artists, offering a rare glimpse into the world of a true industry connector. To all the hustlers and dreamers out there, this one's for you. A conversation like this doesn’t come cheap. The unstoppable Cory Litwin for ‘The Manager’s Playbook’ Podcast.

Episoder(269)

Inside the Playbook: Jessie Reyez on How She Outsmarts The Music Industry

Inside the Playbook: Jessie Reyez on How She Outsmarts The Music Industry

Jessie Reyez and Byron Wilson take you deep into the real-life dynamics of the music industry, from conflict resolution to creative breakthroughs.We explore how mastering communication, sometimes just...

7 Jun 202515min

Inside the Playbook: Director X on The Precious Trap You Never Knew You Were In

Inside the Playbook: Director X on The Precious Trap You Never Knew You Were In

In this clip, Director X unpacks the creative mindset behind some of the most iconic music moments of the last decade, from Hotline Bling to Life is Good.Through real stories involving Drake, Jay-Z, a...

6 Jun 202513min

Inside the Playbook: Nick Raphael on The Harsh Truth About Why Your Music Isn’t Working

Inside the Playbook: Nick Raphael on The Harsh Truth About Why Your Music Isn’t Working

In this episode, Nick Raphael gets real about one of the biggest misconceptions in the music industry: talent alone doesn’t break artists. Effort does.We explore why consistent output, audience buildi...

5 Jun 202513min

Inside the Playbook: Nick Raphael on How He Beat Every Major Label to Sign Jay-Z

Inside the Playbook: Nick Raphael on How He Beat Every Major Label to Sign Jay-Z

Before the billion-dollar empire, Jay-Z was just an overlooked artist with a brilliant album, and no U.S. label willing to take the risk.In this episode, Nick Raphael, former President of Capitol Reco...

4 Jun 202514min

Inside the Playbook: Nick Raphael on The Real Reason Some Artists Never Make It

Inside the Playbook: Nick Raphael on The Real Reason Some Artists Never Make It

In this episode, Nick Raphael, former President of Capitol Records UK, pulls back the curtain on what actually makes or breaks an artist’s career.It’s not just about talent. It’s about having the righ...

3 Jun 202511min

Inside the Playbook: Nick Raphael on Why Indie Artists Are Winning More Than Ever in 2025

Inside the Playbook: Nick Raphael on Why Indie Artists Are Winning More Than Ever in 2025

In this episode, Nick Raphael, former President of Capitol Records UK, uncovers a core truth of the music business: a hit record means nothing without the right artist.We dive into why some tracks nev...

2 Jun 202512min

Inside the Playbook: Director X on Mastering the Creative Hustle in 2024

Inside the Playbook: Director X on Mastering the Creative Hustle in 2024

In this episode, legendary filmmaker Director X breaks down how to cut through the noise in a content-heavy world, and why the best visuals aren’t always the most expensive.From using real locations a...

1 Jun 202514min

Inside the Playbook: Director X on Why Music Videos Matter More Than You Think

Inside the Playbook: Director X on Why Music Videos Matter More Than You Think

In this episode, legendary music video director Director X breaks down the role of music videos in 2024, and why they still matter in a world dominated by streamers and short-form content.From drawing...

31 Mai 202513min

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