After 123 Years, Lionel Forges Ahead With Help of NetSuite

After 123 Years, Lionel Forges Ahead With Help of NetSuite

Discover why NetSuite OneWorld is the perfect fit for businesses with multiple subsidiaries or multinational operations: https://bit.ly/3Xv1mDQ


Lionel CIO Rick Gemereth sits down with co-host Ian McCue to walk through the company's long history and its journey from legacy systems to NetSuite. Rick starts by explaining what's given Lionel, a brand that's manufactured iconic model trains since 1900, staying power (2:11) and why it added a diecast cars line of business a decade ago (4:11). As evidence of the business's evolution, he shares examples of how the company has embraced technology in innovative new products (7:45). Rick then talks about why a new ERP system was the first priority when he took over as CIO of Lionel Holdings in 2010 (11:20) and describes the company's old tech stack (14:00). He explains what made NetSuite the right system for Lionel (16:24) and the benefits it's seen with NetSuite, specifically with NetSuite OneWorld (18:34) and Inventory Management (19:48). As omnichannel took hold, Rick describes how Lionel has adjusted (24:14) and why it switched from Magento to SuiteCommerce Advanced for ecommerce (25:39). The CIO shares how NetSuite Learning Cloud Support (LCS) has helped get new employees up to speed faster (29:07) and the value of NetSuite's self-service reporting capabilities (30:51). Rick closes by detailing Lionel's vision for the future and how it plans to connect with a younger audience (33:21).


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Rick Gemereth: https://www.linkedin.com/in/rick-gemereth-3372b21/

Lionel: https://www.linkedin.com/company/lionel-llc/


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