Agile Pricing: Why it Matters, Solving Usage-Based Pricing Challenges with Griff Parry
Griff Parry is the Founder and CEO of m3ter where he helps make it easy for SaaS companies to intelligently deploy and manage usage-based pricing. He's led AWS' go-to market strategy for games and gam...
20 Mar 202334min
Blogcast: A Price Signaling Example?
This is an Impact Pricing Blog published on February 8, 2023, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/a-price-signaling-example...
17 Mar 20233min
Pricing Table Topics: 8 of Diamonds – Some Buyers Only Consider One Alternative Even in Competitive Markets
This one is the 8 of Diamonds from the Selling Value card deck. Let's say that you are in a marketplace where people almost always decide between your product and competitor's products. Gee, could I t...
15 Mar 20233min
Brand Value for Big Sales: Insights from Satish Dharmarajan
Satish Dharmarajan is the Director of Pricing and Business Intelligence at Orkin, He is an Advisory Board Member at the University of Tennessee at Chattanooga, and has held analytics roles at Home Dep...
13 Mar 202328min
Blogcast: Evaluating a Pricing Strategy
This is an Impact Pricing Blog published on February 1, 2023, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/evaluating-a-pricing-stra...
10 Mar 20233min
Pricing Table Topics: 8 of Clubs – Buyers Who Buy without Considering Competitive Alternatives
This one is the 8 of Clubs from the Selling Value card deck. Okay. You're wondering to yourself, do buyers ever not consider competitive alternatives? And the answer is, absolutely yes! Some easy con...
8 Mar 20233min
The Secret to Selling Solutions, Not Just Product Features with Johnny Cheng
Johnny Cheng is the Senior Director of Pricing and Packaging at ClickUp. He was the Senior Director of Pricing and Packaging at Coupa Software, and has years of experience in Product Marketing through...
6 Mar 202331min
Blogcast: Transitioning to Selling Subscriptions
This is an Impact Pricing Blog published on January 25, 2023, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/transitioning-to-selling-...
3 Mar 20233min
