Tapped In: 2024 Beer Trends and Beyond with the NBWA's Lester Jones

Tapped In: 2024 Beer Trends and Beyond with the NBWA's Lester Jones

Today on the podcast NBWA's Chief Economist Lester Jones breaks down beer sales data from 2024 and provides an outlook for 2025. Key PointsHow did beer do in 2024? What is the data telling us? Total beer sales / consumptionOn / Off premise trendsSurprising trends and predictions for 2025Tariffs, inflation, and interest rates...what does it mean for beer sales in 2025?ResourcesConnect with Lester Jones, ljones@nbwa.orgGet the free beer business finance newsletter

Episoder(73)

Breaking Down the Economics of the Beer Industry with the NBWA's Lester Jones

Breaking Down the Economics of the Beer Industry with the NBWA's Lester Jones

In today's podcast we hear from Lester Jones, Chief Economist and VP of Analytics for the National Beer Wholesalers Association. Lester's job is to track everything quantitative, economic and demog...

20 Feb 202344min

2023 Beer Industry Outlook with Economist Bart Watson

2023 Beer Industry Outlook with Economist Bart Watson

Today we hear from Bart Watson, Chief Economist for the Brewer's Association. Bart breaks down 2022 beer data, shares trends, volume and market share on the beer industry.Key TopicsBeer data and trend...

14 Feb 202333min

How to Eliminate Tax Waste From Your Vehicle Reimbursement Program

How to Eliminate Tax Waste From Your Vehicle Reimbursement Program

Today we hear from Everlance CEO Alex Marlantes. Everlance helps beer wholesalers modernize their vehicle program and lower costs without creating an administrative burden. If you have a vehicle re...

13 Feb 202340min

How to Reduce Costs and Sell More Products

How to Reduce Costs and Sell More Products

Today we hear from Todd Grote and Rick Flagg from OnTrak Software, who give a demo of POS marketing software management tools for Beer Wholesalers. Ten of the Top 20 Beer Wholesalers depend on OnTrak ...

7 Nov 202249min

How to Build a Beer Wholesaler Budget

How to Build a Beer Wholesaler Budget

In today's podcast you'll hear the audio version of our recent webinar on How to Build Your Beer Wholesaler Financial Plan. We'll review how to put together your sales plan, gross profit, operating ex...

12 Okt 202258min

Beer Wholesaler Financial Professionals

Beer Wholesaler Financial Professionals

In today's podcast you'll learn about a new organization called Beer Wholesaler Financial Professionals. Beer Wholesaler Financial Professionals is the ONLY national network created specifically for...

19 Sep 202211min

Financial Metrics Dashboard for Beer Wholesalers

Financial Metrics Dashboard for Beer Wholesalers

In today's podcast we hear from Bud Dunn from VxP Tech and hear about financial metrics for beer wholesalers. What numbers should you track? Who should have key metrics? How do you automate the report...

9 Sep 202233min

Distributor Sales Compensation Strategies

Distributor Sales Compensation Strategies

In today's podcast we hear from Brad White from VxP Tech. Brad shares a proven and profitable compensation program for distributor sales teams. Topics covered: The key drivers of financial performa...

1 Sep 202235min

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