The New Showbiz: Hollywood, Creators, & Brands
Ankler Agenda28 Jan 2025

The New Showbiz: Hollywood, Creators, & Brands

The entertainment industry for years turned its nose up at brand-backed film and TV, but in a disrupted Hollywood scrambling for new business models and fresh voices, the tide is turning. Natalie Jarvey, the writer of Like & Subscribe, Ankler Media's new standalone newsletter about the creator economy, moderates a discussion with four top stakeholders — Oscar-winning producer Dan Cogan (“Icarus”), Adobe Chief Brand Officer Heather Freeland, creator Jordan Howlett and UTA Entertainment Marketing Co-Head Julian Jacobs — about how marketers, filmmakers and creators are collaborating on innovative and meaningful storytelling. “Everybody loves a good story, and brands are aligning with that in a lot of interesting ways,” says Howlett, who as Jordan the Stallion boasts nearly 14 million followers on TikTok. Adds Jacobs, “The rule book is being unwritten and written as we speak.” Learn more about your ad choices. Visit megaphone.fm/adchoices

Episoder(245)

Hollywood’s New Gamble: Interactive TV Goes All In

Hollywood’s New Gamble: Interactive TV Goes All In

Nothing stirred more outrage at the Golden Globes than the integration of prediction market (read: betting platform) Polymarket in the telecast — Katey Rich called it “incredibly tacky,” and Richard R...

15 Jan 33min

Is Everyone Leaving L.A. (Or Is That Just Your Group Chat)?

Is Everyone Leaving L.A. (Or Is That Just Your Group Chat)?

One year after the L.A. fires and three years after the strikes — with another round of labor drama looming — it can feel like every creative you know is fleeing Hollywood. Elaine Low, Sean McNulty, a...

9 Jan 33min

YEAR-END HOLIDAY MAILBAG: Your Burning Questions, Answered

YEAR-END HOLIDAY MAILBAG: Your Burning Questions, Answered

Which business trends are giving the Ankler crew hope in the New Year? Is the 2023 writers’ strike responsible for the current shaky entertainment economy? What streaming service would Elaine Low, Sea...

30 Des 202529min

SUPER-SIZED HOLIDAY SPECIAL: Hollywood’s 2025 Winners & Losers

SUPER-SIZED HOLIDAY SPECIAL: Hollywood’s 2025 Winners & Losers

Netflix, YouTube, horny hockey hunks — even amid rough economic terrain this year, these industry standouts and more not only survived through ’25, but thrived. Elaine Low, Sean McNulty and Natalie Ja...

23 Des 202549min

BONUS EP: 2025 Creator Economy Winners and Losers with Natalie Jarvey and Lia Haberman

BONUS EP: 2025 Creator Economy Winners and Losers with Natalie Jarvey and Lia Haberman

In a year when creators surged fully into the mainstream, ICYMI’s Lia Haberman joins Like & Subscribe's Natalie Jarvey for a Substack Live recap of the biggest highs and lows of 2025. From MrBeast go...

21 Des 202548min

He’s Just Not That Into You: How Zaslav and Ellison Fell Apart

He’s Just Not That Into You: How Zaslav and Ellison Fell Apart

Some guys can’t take a hint. After half a dozen proposals and a hostile bid, Paramount Skydance got a definitive “no means no” from Warner Bros. Discovery’s board this week. Elaine Low and Sean McNult...

18 Des 202534min

BONUS EP: The Oscars Go to YouTube, with Prestige Junkie Katey Rich

BONUS EP: The Oscars Go to YouTube, with Prestige Junkie Katey Rich

Prestige Junkie's Katey Rich and Natalie Jarvey jumped on Substack Live to discuss why the Academy struck a deal with YouTube to air the Oscars, who might win the most in this deal, and what kind of c...

18 Des 202518min

BONUS EP: Remembering Rob Reiner, 'A Towering Career'

BONUS EP: Remembering Rob Reiner, 'A Towering Career'

Richard Rushfield, Katey Rich and Christopher Rosen taped a special Prestige Junkie episode to discuss what Richard rightly hailed as Rob Reiner's “towering career of a towering presence” in the indus...

15 Des 202531min

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