The Unraveling of Boeing | Landing the Plane | 5

It's 2005 and SpaceX is about to find itself exiled to a tropical island, but this is no vacation. It's in a race against time to get the Falcon 1 rocket into orbit before Musk's millions runs out. Bu...

18 Jan 202126min

It's 2003 and in the Mojave Desert, renegade aviation genius Burt Rutan is building a spaceship funded by Microsoft co-founder Paul Allen.But while Rutan and Allen are preparing to launch the world's ...

13 Jan 202126min

It's 2001 and a 30-year-old Elon Musk has just been fired from Pay-Pal, the company he co-founded. In need of a second act, he hits on the idea of bankrolling a bizarre Mars mission.But he's not the o...

11 Jan 202129min

With the world plugging into the Internet, toys are under pressure. Kids are swapping plastic play for screen-based entertainment and both Mattel and Hasbro need to adapt. The question is: how?Mattel’...

6 Jan 202128min

A few months ago, Mattel’s revenues were just fifty million dollars behind Hasbro’s. But now that Hasbro’s swallowed Tonka—the classic maker of Nerf, Play-Doh, and Monopoly—Mattel is half a billion do...

4 Jan 202123min

It’s the early 1980s and things are not looking good for Hasbro. The company hasn’t had a hit since Hungry Hungry Hippos; its founding CEO Merrill Hassenfeld has just died; now Star Wars dolls have ju...

30 Des 202023min

Sizzlers, Mattel’s new motorized Hot Wheels, were supposed to be the top toy this Christmas. But sales have fizzled, leaving Mattel $30 million below target. For the last ten years, Mattel’s done exce...

28 Des 202024min

It’s the 1960s and Hasbro is struggling. The pencil manufacturer turned toymaker hasn’t had a major success since Mr. Potato Head hit the shelves in 1952, and it’s starting to lose money. If the compa...

23 Des 202023min