The Jag Show: Podcast Tips, Tricks, and Best Practices17 Mar 2022

Being Good Beats Being a Celebrity

Being good at your craft is better than being a big name celebrity. This was confirmed to us by no less than Beata Murphy, Program Director of KIIS Los Angeles. She keynoted our WJPZ Syracuse Alumni Banquet earlier this month and offered fantastic insight.

A programming note: a student at the conference told me TikTok is allowing you to upload videos longer than 3 minutes. So this podcast may get a little bit longer, but not by too much.

Amazon is rolling out an App called "Amp" that will let you mix your voice with music - and essentially turn you into a radio DJ. I'm hoping to check it out soon and report back.

UC San Diego released a study showing how much more headphone listening sticks more than speaker listening. https://ucsdnews.ucsd.edu/pressrelease/a-voice-inside-my-head-the-persuasive-power-headphones-have-over-speakers

Twitter working on podcasts tab - Facebook has 0.5% of podcast listening in a short period of time, so you know Twitter wants a piece of that pie.

YouTube offering $50k to creators and $300,000 to networks to create video content, Kai Chuk to speak at Podcast Movement Evolutions later this month: https://www.bloomberg.com/news/articles/2022-03-04/youtube-offers-up-to-300-000-to-get-podcasters-to-make-videos

iHeart has launched a tool to send quick audio messages to podcast hosts.https://techcrunch.com/2022/02/28/iheartradio-modernizes-the-radio-call-in-with-launch-of-talk-back-a-tool-for-sending-voice-messages-to-show-hosts

Sabrina Tavernise named second host of The Daily: https://www.nytco.com/press/sabrina-tavernise-joins-the-daily-as-a-host

Ukraine's Hidden Voices Podcast: https://www.globalplayer.com/podcasts/42KuSz/

If you know one person who's interested in podcasts, and would enjoy today's content, I invite you to share the show with them. And if you or someone you know needs help or has questions about podcasting, feel free to reach out. jag@jagindetroit.com.

Find jag on social media @JAGPodcastProductions or online at JAGPodcastProductions.com

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