Coke vs Pepsi - No Sacred Cows | 5
Business Wars30 Aug 2018

Coke vs Pepsi - No Sacred Cows | 5

With the Pepsi Challenge under attack by Coke, Pepsi needs a new ad campaign. So the company turns for inspiration to the biggest pop star in the world: Michael Jackson. Meanwhile, Coca-Cola has a new chief executive who’s convinced tinkering with Coca-Cola’s prized formula is the key to winning the cola wars. He’ll stop at nothing to bring Coca-Cola fans New Coke—whether they like it or not.


Support this show by supporting our sponsors!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(699)

Listen Now: Audible True Crime

Listen Now: Audible True Crime

Introducing Audible True Crime, a dedicated podcast feed where we bring you the best podcasts in true crime, with episodes dropping every single week. Find your next bingeable series about unsolved mu...

24 Aug 6min

Warby Parker vs Luxottica | A Modern Lens | 3

Warby Parker vs Luxottica | A Modern Lens | 3

When Warby Parker debuted in 2010, the brand disrupted not just how much eyeglasses cost, but also how customers purchased them. Its direct-to-consumer e-commerce business model left many wondering wh...

20 Aug 39min

Warby Parker vs Luxottica | Getting Vertical | 2

Warby Parker vs Luxottica | Getting Vertical | 2

Warby Parker is three weeks old and its online glasses store is proving so popular the brand’s in danger of burning out. But if it’s going to pose a real challenge to Luxottica, it needs to learn how ...

19 Aug 43min

Warby Parker vs Luxottica | The Empire of Eyes | 1

Warby Parker vs Luxottica | The Empire of Eyes | 1

After a childhood of hard knocks, Italian entrepreneur Leonardo Del Vecchio sets out to build an eyewear empire by swallowing brands like Ray-Ban, Sunglass Hut, Lenscrafters, and Oakley. But as his we...

12 Aug 40min

GoPro: The Billion Dollar Wipeout | Crash Landing | 2

GoPro: The Billion Dollar Wipeout | Crash Landing | 2

After a successful IPO in 2014, GoPro founder and CEO Nick Woodman hopes to lead the company into its next act. In his vision, GoPro won’t just be a camera maker anymore; they’ll be a full-scale media...

5 Aug 38min

GoPro: The Billion Dollar Wipeout | Think it. See It. Do it. Boom. | 1

GoPro: The Billion Dollar Wipeout | Think it. See It. Do it. Boom. | 1

In 2002, while on a surf trip to Bali, 26-year-old Nick Woodman has an idea for a camera mount that would allow him and his friends to capture action shots of themselves in the water. At the time, onl...

29 Jul 43min

Universal vs Disney: The Battle for Orlando | Epic Rivalry | 4

Universal vs Disney: The Battle for Orlando | Epic Rivalry | 4

For decades, Disney was the undisputed champion of theme parks. But Universal Studios had its big breakthrough when the Wizarding World of Harry Potter opened in 2010. And it’s been gaining ground on ...

23 Jul 44min

Universal vs. Disney: The Battle for Orlando | An IP for an IP | 3

Universal vs. Disney: The Battle for Orlando | An IP for an IP | 3

With Harry Potter on its team, Universal hopes to cast a spell on millions of vacationers. Meanwhile, Disney’s new boss Bob Iger is about to strike back with Star Wars. But who will win this clash bet...

22 Jul 48min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
rss-penger-polser-og-politikk
e24-podden
rss-borsmorgen-okonominyhetene
rss-skravla-gar
utbytte
finansredaksjonen
pengepodden-2
rss-pa-konto
livet-pa-veien-med-jan-erik-larssen
lederpodden
rss-orjasater
tid-er-penger-en-podcast-med-peter-warren
morgenkaffen-med-finansavisen
stormkast-med-valebrokk-stordalen
rss-markedspuls-2
liberal-halvtime
okonomiamatorene