The North Face vs Patagonia - Patagucci | 3
Business Wars1 Apr 2020

The North Face vs Patagonia - Patagucci | 3

It’s the late 1970s and Patagonia’s living hand to mouth and looking for a way to stoke sales. But when founder Yvon Chouinard suggests making a jersey from an unusual fabric, Patagonia creates a mountain staple and finds its products becoming a favorite of the catwalk crowd.

Meanwhile, The North Face faces tough terrain as Asian imports undercut its American-made gear and the growth in backpacking sales flatlines.

But as both companies rise higher and higher up the corporate ladder, Chouinard and North Face CEO Hap Klopp find themselves wondering what it’s all for.


Support us by supporting our sponsors!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(677)

Populært innen Business og økonomi

stopp-verden
lydartikler-fra-aftenposten
dine-penger-pengeradet
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
rss-skravla-gar
rss-pa-konto
pengesnakk
utbytte
pengepodden-2
tid-er-penger-en-podcast-med-peter-warren
finansredaksjonen
stormkast-med-valebrokk-stordalen
morgenkaffen-med-finansavisen
livet-pa-veien-med-jan-erik-larssen
rss-sunn-okonomi
liberal-halvtime
rss-markedspuls-2
lederpodden