Inside marketing's imposter syndrome crisis

Inside marketing's imposter syndrome crisis

This week on The Marketing Week Podcast, we explore just how widespread imposter syndrome is in the industry.Marketing Week’s exclusive 2025 Career & Salary Survey reveals a staggering 80.1% of the more than 3,500 marketers we surveyed have experienced imposter syndrome at some point in their careers.In this episode, deputy managing editor Charlotte Rogers, managing editor Lucy Tesseras, and senior reporter Molly Innes unpack the findings, discussing why so many marketers struggle with self-doubt and what can be done to tackle it.We are joined by Nishma Patel Robb, founder of the female-focused personal brand accelerator Glittersphere and former senior director of brand and reputation marketing at Google. She shares her perspective on why imposter syndrome isn’t just an individual issue but a structural industry challenge and how fostering open conversations and support can make a difference.Plus, we look at Asda’s return to its value roots and M&S’s latest move to strengthen its value proposition.

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Episoder(171)

How can marketers thrive in the second half of 2026?

How can marketers thrive in the second half of 2026?

In this episode of The Marketing Week Podcast, we’re reflecting on the year so far and what it means for marketers going into the second half of 2026.Hosts Lucy Tesseras, managing editor, and Molly In...

29 Jun 32min

Is the marketing industry as progressive as it claims?

Is the marketing industry as progressive as it claims?

Is marketing as progressive, equitable and inclusive an industry as it claims to be?Taking pay disparity as a meaningful measure, Marketing Week data proves the industry still has many issues to resol...

17 Jun 51min

Inside Diageo's World Cup marketing playbook

Inside Diageo's World Cup marketing playbook

With the 2026 FIFA World Cup around the corner, brands across the globe are making big swings to capitalise on the action and push their businesses forward.Diageo is one such brand. As FIFA's official...

9 Jun 28min

Nationwide and agency Mother on building a celebrated brand

Nationwide and agency Mother on building a celebrated brand

The Marketing Week Awards celebrate marketing that delivers real impact, where creativity, strategy, and execution come together to make a difference for brands, businesses, and customers. Click here ...

4 Jun 46min

How Arla Foods transformed marketing capability with CMO Patrik Hansson

How Arla Foods transformed marketing capability with CMO Patrik Hansson

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27 Mai 43min

Why ‘outdated’ systems are harming parents’ progression

Why ‘outdated’ systems are harming parents’ progression

As Pearson vice-president of global brand Rachel Exton points out, a lack of ambition is not the reason 44.6% of mothers responding to the 2026 Career & Salary Survey say being a parent has harmed the...

13 Mai 30min

Rethinking transparency and accountability in digital advertising

Rethinking transparency and accountability in digital advertising

Social media advertising continues to grow, with spend increasingly concentrated among a handful of dominant media owners.Now, as certain social media platforms face claims that their algorithms are i...

20 Apr 39min

How are brand-influencer relationships evolving?

How are brand-influencer relationships evolving?

As brands continue to ramp up investment in influencer marketing, it’s more important than ever to ensure the brand-influencer relationship is solid. In this edition of the podcast, we delve into topi...

7 Apr 28min

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