💡 “Ideas = Currency” — TED Talks’ CEO audition. Costco’s girl math. ‘Musking’ the US Gov’t.
The Best One Yet10 Feb 2025

💡 “Ideas = Currency” — TED Talks’ CEO audition. Costco’s girl math. ‘Musking’ the US Gov’t.

TED Talks needs a new CEO… but TED is actually the deepest media biz we’ve ever seen.

Elon’s mission to disrupt the government hit a new level, that requires a new term… “Musking.”

Costco is now paying workers 2x the average… it’s the cost that pays for itself.

Plus, a record 22M Americans called in sick today (got a case of the Super Bowl Mondays).


$COST $WMT $SPY


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Monopoly 🎩. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly.


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Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.


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Episodes drop weekly. It’s The Best Idea Yet.



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Episoder(1657)

🇳🇴 “Viking Victory” — How Norway wins. Budweiser’s revenge. Apple’s video podcasts. +Slytherin’s’ Lunar New Year

🇳🇴 “Viking Victory” — How Norway wins. Budweiser’s revenge. Apple’s video podcasts. +Slytherin’s’ Lunar New Year

Norway has the most winter olympic medals ever… Their strategy? Joy is the new “invisible hand” of economics.Alcohol’s disappearing, but Budweiser stock hit a 6-year high?... Turns out Dry January is ...

18 Feb 22min

🚁 “Unmanned everything” — Olympics drone’s highlight. Stocks’ Grim Reaper. Save the Allbirds. +Ski Job Bonus

🚁 “Unmanned everything” — Olympics drone’s highlight. Stocks’ Grim Reaper. Save the Allbirds. +Ski Job Bonus

Gold medal for NBC Olympics? Goes to the drones… which is low-key dominated by China.Tech stocks are 6% off their all-time-highs… but the rest of the world is lapping us.Allbirds is closing all their ...

17 Feb 22min

👯 “Ladies Brunch” — Galentine’s $2.4B day. AI’s viral warning. Polymarket’s free grocery. +Sweethearts’ econ candy.

👯 “Ladies Brunch” — Galentine’s $2.4B day. AI’s viral warning. Polymarket’s free grocery. +Sweethearts’ econ candy.

That viral blog post about AI taking your job… reveals our economy’s Catch 22.Galentine’s Day has become a $2.4B spending day… Because the best biz ideas start as jokes.A $10B prediction app opened a ...

13 Feb 21min

💝 “The Gift She Wants” — Cartier’s Gen Z watch. AI’s 174-year-old glass. Mattel’s Barbie Bummer. +Olympic side hustles

💝 “The Gift She Wants” — Cartier’s Gen Z watch. AI’s 174-year-old glass. Mattel’s Barbie Bummer. +Olympic side hustles

Taylor Swift was wearing Cartier in her engagement announcement… now it’s Gen Z’s Rolex.The winner of AI is a 175-year-old glass biz… Corning Glass shows that a shortage in AI, is also an ATH.Mattel p...

12 Feb 21min

👨‍❤️‍💋‍👨 “9pm Mystery” — Date Drop’s college takeover. MrBeast’s teen bank. Eddie Bauer’s crapitalism. +Google’s 100-Year Bond.

👨‍❤️‍💋‍👨 “9pm Mystery” — Date Drop’s college takeover. MrBeast’s teen bank. Eddie Bauer’s crapitalism. +Google’s 100-Year Bond.

Eddie Bauer rose thanks to capitalism... It’s now bankrupt thanks to “Crapitalism.”72% of Stanford undergrads are using Date Drop… It’s taken over Tuesday nights.MrBeast bought Step, a Fintech app for...

11 Feb 20min

🏈🫧 “Super Bubble” — AI’s ad curse. Ferrari’s electric iCar. Grubhub’s fee prohibition. +Bad Bunny’s Instagram wipe

🏈🫧 “Super Bubble” — AI’s ad curse. Ferrari’s electric iCar. Grubhub’s fee prohibition. +Bad Bunny’s Instagram wipe

The #1 theme of the Super Bowl commercials?... An AI Super Bubble.Ferrari’s 1st ever electric car is designed by iPhone’s Jony Ive… but it’s an anti-tech EV.Grubhub just became the 1st ever delivery a...

10 Feb 21min

🇺🇸 “Team Polo” — Ralph Lauren’s Olympic win. Jennifer Garner’s baby IPO. Snap’s glasses revenge. +Black History’s founder.

🇺🇸 “Team Polo” — Ralph Lauren’s Olympic win. Jennifer Garner’s baby IPO. Snap’s glasses revenge. +Black History’s founder.

The real winner of the Olympics? Ralph Lauren… the stock’s near a gold-medal all-time-high.Actor Jennifer Garner’s baby food biz IPO’d… Once Upon A Farm’s growth hack is 1st time mommas.Snap’s CEO is ...

9 Feb 21min

🐰 “El Supertazón” — Bad Bunny’s business. Anthropic’s book destruction. Chipotle’s $100K rule. +Football Birkin Bags

🐰 “El Supertazón” — Bad Bunny’s business. Anthropic’s book destruction. Chipotle’s $100K rule. +Football Birkin Bags

Anthropic is trolling OpenAI, but they got here… by destroying 1 million books.Chipotle is raising guac prices… it’s ok with ppl making less than $100k going to Taco Bell.Bad Bunny is the Halftime Sho...

6 Feb 22min

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