The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

In Episode #54 Neil and Eric share their secrets for measuring the success of SEO changes you make to your website. Listen as they talk Google Search Console versus Google Analytics, and highlight how you should approach each tool. Time Stamped Show Notes: 00:25 – Today’s topic: How to Know if Your SEO Changes are ACTUALLY Working? 00:34 – Checkout Google Search Console 00:58 – As long as it says you’re going up—everything is typically all good 01:05 – Look at impressions 01:49 – When you make a technical SEO change, make a note of it and check back in 20 days via Google Search Console 03:23 – One framework to use, Brian Balfour experimentation framework 04:04 – All you need is a spreadsheet 04:14 – Neil lists the columns in his spreadsheet 04:30 – Tracking against 1 EID 05:15 – Set weekly growth meetings to review changes 05:40 – Take screen shots 2 or 3 times a month to track your data, because you will lose your history in Search Console 07:00 – GrowthBot.io can sync with Slack and preview key analytics 3 Key Points: You MUST use Google Search Console. When using GSC, be sure to take screen shots at least 2 or 3 times a month as history is not stored. Set weekly or monthly meetings to review SEO changes. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Episoder(3243)

How to Audit Your Content in 5 Minutes | Ep. #619

How to Audit Your Content in 5 Minutes | Ep. #619

In episode #619. Eric and Neil discuss how you can audit your content in 5 minutes. Tune in to hear how you can quickly improve your content. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to ...

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Why You Shouldn't Hire Harvard Graduates | Ep. #618

Why You Shouldn't Hire Harvard Graduates | Ep. #618

In episode #618, Eric and Neil discuss why Ivy League graduates aren’t always the best marketers. Tune in to hear why you shouldn’t hire a Harvard grad. TIME-STAMPED SHOW NOTES: [00:27] Today’s Top...

10 Apr 20188min

Our Favorite Marketing WordPress Plugins of 2018| Ep. #617

Our Favorite Marketing WordPress Plugins of 2018| Ep. #617

In episode #617, Eric and Neil count out their favorite WordPress plugins. Tune in to hear what plugins you should be using to optimize your posts. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: O...

9 Apr 20188min

7 Social Media Hacks That'll Make You Stand Out From The Noise | Ep. #616

7 Social Media Hacks That'll Make You Stand Out From The Noise | Ep. #616

In episode #616, Eric and Neil discuss the 7 hacks you can use to stand out from the crowd. Tune in to hear what you should be doing to make an impression. TIME-STAMPED SHOW NOTES: [00:27] Today’s ...

8 Apr 20189min

Which Marketing Channels Have The Best ROI | Ep. #615

Which Marketing Channels Have The Best ROI | Ep. #615

In episode #615, Eric and Neil debate which marketing channel has the best ROI. Tune in to hear on which channel you should be focusing your energy. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: ...

7 Apr 20188min

The Only 10 Marketing Tools You Need | Ep. #614

The Only 10 Marketing Tools You Need | Ep. #614

In episode #614, Eric and Neil count out the 10 marketing tools you absolutely need. Tune in to hear which tools you should be using to help increase your revenue. TIME-STAMPED SHOW NOTES: [00:27] ...

6 Apr 20189min

Why We Work So Hard  | Ep. #613

Why We Work So Hard  | Ep. #613

In episode #613, Eric and Neil explain why they work so hard. Tune in to hear why they spend so much time working and whether it is worth it. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Why We ...

5 Apr 20189min

The Craziest Marketing Tactic Ever | Ep. #612

The Craziest Marketing Tactic Ever | Ep. #612

In episode #612, Eric and Neil discuss their craziest marketing schemes. Tune in to hear some out-there ideas that may work for you, as well. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: The Cra...

4 Apr 20189min

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