Why You Shouldn’t Be Scared to Spend Money on Marketing | Ep. #79

Why You Shouldn’t Be Scared to Spend Money on Marketing | Ep. #79

In Episode #79 Neil and Eric discuss why you shouldn’t be scared to spend money on marketing. Listen to discover why spending money on marketing doesn’t have to be BIG in order to be effective, and why going all-in on well-thought-out marketing plans and strategies pay off. Time Stamped Show Notes: 00:28 – Today’s topic: Why you shouldn’t be scared to spend money on marketing 00:54 – If something is working, go all in on it 01:07 – The big marketers spend a lot upfront 01:25 – it’s natural to be scared in spending 02:29 – Remember that marketing doesn’t work like magic 02:46 – It’s not like you spend money and automatically make more 03:29 – If you’re not willing to test the waters, you’re not willing to discover ROI 03:38 – Projection isn’t possible if you haven’t started anything yet 04:24 – You need to spend on advertising somehow 04:53 – You can’t just set an arbitrary budget 06:28 – Create a bigger brand 07:03 – That’s it for today’s episode! 3 Key Points: If you want your marketing campaign to pay off, you have to pay up front. Marketing isn’t magic. There’s pain before there’s gain. Test the water. Find something that works. Go all in. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Episoder(3242)

How to Leverage Pinterest Search Ads | Ep. #266

How to Leverage Pinterest Search Ads | Ep. #266

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What Are Apple Search Ads? | Ep. #265

What Are Apple Search Ads? | Ep. #265

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How to Master the Art of Upselling | Ep. #264

How to Master the Art of Upselling | Ep. #264

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21 Apr 20179min

What Does Boosting a Facebook Post Actually Do? | Ep. #263

What Does Boosting a Facebook Post Actually Do? | Ep. #263

In Episode #263, Eric and Neil discuss what boosting a Facebook post actually does. Tune in to learn the benefits of boosting a Facebook post, whether it’s right for your company, and how to bank off ...

20 Apr 20177min

How to Drive Traffic with LinkedIn | Ep. #262

How to Drive Traffic with LinkedIn | Ep. #262

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19 Apr 20177min

How to Capture More Email Addresses at Conferences | Ep. #261

How to Capture More Email Addresses at Conferences | Ep. #261

In Episode #261, Eric and Neil discuss how to capture more email addresses at conferences. Tune in to learn the routers that you can bring to conferences that make acquiring new email addresses easier...

18 Apr 20178min

7 SEO Tasks You Can Start Automating Today | Ep. #260

7 SEO Tasks You Can Start Automating Today | Ep. #260

In Episode #260, Eric and Neil discuss the 7 SEO tasks you can start automating today. They drop tried and true tools that will help you automate SEO tasks—eliminating the risk for human error and str...

17 Apr 201710min

How to Improve Your Conversion Rate Using Images | Ep. #259

How to Improve Your Conversion Rate Using Images | Ep. #259

In Episode #259, Eric and Neil discuss how to improve your conversion rate using images. Images can easily work for or against you—do they support your message or story? Do they evoke the right emotio...

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