Why You Shouldn’t Be Scared to Spend Money on Marketing | Ep. #79

Why You Shouldn’t Be Scared to Spend Money on Marketing | Ep. #79

In Episode #79 Neil and Eric discuss why you shouldn’t be scared to spend money on marketing. Listen to discover why spending money on marketing doesn’t have to be BIG in order to be effective, and why going all-in on well-thought-out marketing plans and strategies pay off. Time Stamped Show Notes: 00:28 – Today’s topic: Why you shouldn’t be scared to spend money on marketing 00:54 – If something is working, go all in on it 01:07 – The big marketers spend a lot upfront 01:25 – it’s natural to be scared in spending 02:29 – Remember that marketing doesn’t work like magic 02:46 – It’s not like you spend money and automatically make more 03:29 – If you’re not willing to test the waters, you’re not willing to discover ROI 03:38 – Projection isn’t possible if you haven’t started anything yet 04:24 – You need to spend on advertising somehow 04:53 – You can’t just set an arbitrary budget 06:28 – Create a bigger brand 07:03 – That’s it for today’s episode! 3 Key Points: If you want your marketing campaign to pay off, you have to pay up front. Marketing isn’t magic. There’s pain before there’s gain. Test the water. Find something that works. Go all in. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Episoder(3242)

7 Ways You Can Use Video to Improve Conversion Rates | Ep. #250

7 Ways You Can Use Video to Improve Conversion Rates | Ep. #250

In Episode #250, Eric and Neil discuss 7 ways you can use video to improve conversion rates. Tune in to learn the type videos you should have, where they need to be placed, and the value of doing live...

7 Apr 201711min

How to Create a Seamless Checkout Process | Ep. #249

How to Create a Seamless Checkout Process | Ep. #249

In Episode #249, Eric and Neil discuss how to create a seamless checkout process. Your processes can easily make or break a sale. So what defines a seamless checkout process? Eric and Neil provide you...

6 Apr 20179min

7 Creative Ways to Market to Your Email List | Ep. #248

7 Creative Ways to Market to Your Email List | Ep. #248

In Episode #248, Eric and Neil discuss the 7 creative ways to market to your email list. Sending a personal message or doing a bit more front end research regarding data on your leads can all be effec...

5 Apr 201710min

7 Techniques for Speeding Up Your Keyword Research | Ep. #247

7 Techniques for Speeding Up Your Keyword Research | Ep. #247

In Episode #247, Eric and Neil discuss the 7 techniques for speeding up your keyword research. Eric and Neil give you the top online tools to quicken your keyword research so that you can stay ahead o...

4 Apr 20178min

How to Integrate Chatbots into Your Marketing | Ep. #246

How to Integrate Chatbots into Your Marketing | Ep. #246

In Episode #246, Eric and Neil discuss how to integrate chatbots into your marketing. Tune in to learn what chatbot is, its limitations and strengths in regards to its function, and whether or not it ...

3 Apr 20179min

How to Analyze Your Competition in Less Than 10 Minutes | Ep. #245

How to Analyze Your Competition in Less Than 10 Minutes | Ep. #245

In Episode #245, Eric and Neil discuss how to analyze your competition in less than 10 minutes. Tune in to find out the tools that Eric and Neil have tried and tested. They tell you exactly what your ...

2 Apr 20178min

Is Omniture or Google 360 Premium Worth the Cost? | Ep. #244

Is Omniture or Google 360 Premium Worth the Cost? | Ep. #244

In Episode #244, Eric and Neil discuss whether Omniture or Google 360 premium are worth the extra cost. Tune in to find out if you’re making the right decision in purchasing the paid versions of these...

1 Apr 20177min

How to Win More Business as a Freelance Digital Marketer | Ep. #243

How to Win More Business as a Freelance Digital Marketer | Ep. #243

In Episode #243, Eric and Neil discuss how to win more business as a freelance digital marketer. Tune in to learn how you can leverage online tools to get more people to use your services and the impo...

31 Mar 201712min

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