Why You Shouldn’t Be Scared to Spend Money on Marketing | Ep. #79

Why You Shouldn’t Be Scared to Spend Money on Marketing | Ep. #79

In Episode #79 Neil and Eric discuss why you shouldn’t be scared to spend money on marketing. Listen to discover why spending money on marketing doesn’t have to be BIG in order to be effective, and why going all-in on well-thought-out marketing plans and strategies pay off. Time Stamped Show Notes: 00:28 – Today’s topic: Why you shouldn’t be scared to spend money on marketing 00:54 – If something is working, go all in on it 01:07 – The big marketers spend a lot upfront 01:25 – it’s natural to be scared in spending 02:29 – Remember that marketing doesn’t work like magic 02:46 – It’s not like you spend money and automatically make more 03:29 – If you’re not willing to test the waters, you’re not willing to discover ROI 03:38 – Projection isn’t possible if you haven’t started anything yet 04:24 – You need to spend on advertising somehow 04:53 – You can’t just set an arbitrary budget 06:28 – Create a bigger brand 07:03 – That’s it for today’s episode! 3 Key Points: If you want your marketing campaign to pay off, you have to pay up front. Marketing isn’t magic. There’s pain before there’s gain. Test the water. Find something that works. Go all in. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Episoder(3238)

How to Promote Your Blog Post on a Tight Budget | Ep. #38

How to Promote Your Blog Post on a Tight Budget | Ep. #38

In Episode #38 Eric and Neil teach you how to promote a blog post. Whether you have a tight budget or an endless one, one of these plans will help you get people to read your content and share it. Ti...

7 Sep 201614min

How to Create an Infographic that Drives Up Traffic on Your Site | Ep. #37

How to Create an Infographic that Drives Up Traffic on Your Site | Ep. #37

In Episode #37 Eric and Neil discuss the value of a good infographic. Neil has seen more traffic and backlinks from infographics than from anything else. Learn how you can create an all-star graphic t...

6 Sep 201613min

Best Process to Create Blog Posts that Convert Customers | Ep. #36

Best Process to Create Blog Posts that Convert Customers | Ep. #36

In Episode #36 Eric and Neil talk about why you should create blog posts, and what the best process is to do it. Learn the tricks of the pros, and find out what resources are available to you to make ...

5 Sep 201614min

Are Marketing Certifications Worth It? | Ep. #35

Are Marketing Certifications Worth It? | Ep. #35

In Episode #35 Eric and Neil debate whether marketing certifications are worth it—and here’s a hint: they’re not! Certifications are much like college degrees. They may get you in the right direction,...

4 Sep 201611min

How to Perform a Competitive Analysis | Ep. #34

How to Perform a Competitive Analysis | Ep. #34

In Episode #34 Eric and Neil discuss how to perform a competitive analysis. This process is not just a way to steal from your competitors—it’s also a great way to motivate your team to see where you’r...

3 Sep 201612min

Driving Traffic with Affiliate Marketing | Ep. #33

Driving Traffic with Affiliate Marketing | Ep. #33

In Episode #33 Eric and Neil discuss affiliate marketing. This marketing tactic, when pursued correctly, can be a very lucrative method for driving traffic. Time Stamped Show Notes: 00:22 – What is ...

2 Sep 201612min

How to Effectively Leverage Influencer Marketing | Ep. #32

How to Effectively Leverage Influencer Marketing | Ep. #32

In Episode #32 Eric and Neil describe influencer marketing and teach you the most effective way to use it for your product. If you thought influencer marketing wasn’t for your new company, think again...

1 Sep 201611min

How to Find a Great Consultant | Ep. #31

How to Find a Great Consultant | Ep. #31

In Episode #31 Eric and Neil teach you how to find a great consultant. They’ll discuss different sites and sources to find contracted workers and how you can find people with high-quality work for a l...

31 Aug 201612min

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