Should You Be Using Outbrain or Taboola? | Ep. #233

Should You Be Using Outbrain or Taboola? | Ep. #233

In Episode #233, Eric and Neil discuss whether or not you should use Outbrain or Taboola. Tune in to learn whether or not Outbrain or Taboola are still truly relevant in today’s environment, and why some people still swear by them. Time Stamped Show Notes: 00:27 – Today’s topic: Should You Be Using Outbrain or Taboola? 00:33 – Outbrain and Taboola can promote your content in content delivery network 00:58 – Outbrain and Taboola are viable sources of traffic 01:56 – If you can make cash flow positive with advertising channels, then do them all 02:10 – These days, Outbrain and Taboola cater to ad impression companies 02:30 – Some of the Outbrain and Taboola ads are scammy and spammy 03:22 – Eric shares what he tends to observe from these ads 03:45 – Use Adbeat to see your competitors' ad 04:10 – Subscribe, rate and review and get a chance to win a free copy of Authority Labs 04:20 – Text MARKETINGSCHOOL to 33444 04:33 – That’s it for today’s episode! 3 Key Points: Outbrain and Taboola still work for the right businesses. Not all ads can do good things for you brand—ads can help or hinder. If an advertising channel is cash-flow positive, use it. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Episoder(3242)

How to Get Sales and Marketing to Work Together | Ep. #178

How to Get Sales and Marketing to Work Together | Ep. #178

In Episode #178, Eric and Neil discuss how you can get sales and marketing to work together. Sales and marketing are a vital part of your company whose roles/tasks are mutually dependent on one anothe...

25 Jan 20179min

The Ideal URL Structure for SEO | Ep. #177

The Ideal URL Structure for SEO | Ep. #177

In Episode #177, Eric and Neil discuss the ideal URL structure for SEO. People often overlook the importance of their URL address and end up losing out on organic traffic. Tune in as Eric and Neil dis...

24 Jan 20179min

How Topical Relevancy Can Boost Your Ranking | Ep. #176

How Topical Relevancy Can Boost Your Ranking | Ep. #176

In Episode #176, Eric and Neil discuss how topical relevancy can boost your ranking. It’s important to know how your keywords and content work against and for you through Google’s ranking systems. Tun...

23 Jan 20178min

How to Reduce Your Bounce Rate | Ep. #175

How to Reduce Your Bounce Rate | Ep. #175

In Episode #175, Eric and Neil discuss how to reduce your bounce rate. A bounce rate is the percentage of visitors to a particular website who navigate away after viewing only one page. Simply put—if ...

22 Jan 20179min

Which Social Media Metrics Actually Matter? | Ep. #174

Which Social Media Metrics Actually Matter? | Ep. #174

In Episode #174, Eric and Neil discuss the two social media metrics that actually matter. These metrics are THE indicators that show whether or not your marketing strategy is working. Tune in to find ...

21 Jan 20178min

How to Write a Killer Blog Post | Ep. #173

How to Write a Killer Blog Post | Ep. #173

In Episode #173, Eric and Neil discuss how you can write a killer blog post. Many people can slap a string of coherent sentences together and call it a blog—but, can they capture their readers' attent...

20 Jan 201712min

How to Keep Your Users Engaged with Your Video | Ep. #172

How to Keep Your Users Engaged with Your Video | Ep. #172

In Episode #172, Eric and Neil discuss how you can keep your users engaged with your video. Videos are becoming a more common way in which we share content, so how do you know if you’re doing it right...

19 Jan 201710min

7 Age-Old Advertising Principles that Are Still Relevant Today | Ep. #171

7 Age-Old Advertising Principles that Are Still Relevant Today | Ep. #171

In Episode #171, Eric and Neil discuss the 7 age-old advertising principles that are still relevant and effective to this day. Tune in to learn how the big companies like Coca-Cola, McDonald’s, and AT...

18 Jan 20179min

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