What Makes a Brand Stand Out? | Ep. #420

What Makes a Brand Stand Out? | Ep. #420

In Episode #420, Eric and Neil discuss what makes a brand stand out. Tune in to learn how a brand’s interaction with its customers only leads to customer loyalty and followers who will champion for your brand! Time Stamped Show Notes: 00:27 – Today’s topic: What Makes a Brand Stand Out? 00:40 – The popular brands are everywhere 00:52 – Their logos are subtle and reflects their vision and mission 00:58 – There’s always a story behind every brand 01:26 – “A brand tells a really good story” 01:33 – Emotion is another factor for a brand 02:12 – Brand’s way of interacting with their customers 02:25 – Some by events and some by social media 02:33 – Interaction is often taken for granted, but it is important 02:48 – Amazon is known for their great customer service 03:55 – There are brands that will also send out surveys for their services 04:19 – When a brand cares, it makes an immense difference 04:30 – Marketing School is giving away a free 1 year subscription to Crazy Egg which is a visual analytics tool 04:42 – Go to SingleGrain.com/giveaway for multiple entries 04:50 – That’s it for today’s episode! 3 Key Points: Take care of your customers—this is Branding 101. The way a brand interacts with their customers reflects, via social media or through events, tells the brand’s personality and story. A brand stands out when it can connect with its customers. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Episoder(3242)

How to Use Live-streaming to Market Your Business | Ep. #74

How to Use Live-streaming to Market Your Business | Ep. #74

In Episode #74 Eric and Neil sit down to talk about live-streaming and how it can be used for your business. Listen as they talk about Periscope, Facebook Live, Snapchat Stories, and a number of other...

13 Okt 201610min

Should You Be Using Medium or Not? | Ep. #73

Should You Be Using Medium or Not? | Ep. #73

In Episode #73 Eric and Neil discuss Medium—should you sue it or should you not? Listen as they talk brand building versus monetization, the importance of content control, and more… Time Stamped Show...

12 Okt 20169min

What Kind of Content Should You Publish on LinkedIn? | Ep. #72

What Kind of Content Should You Publish on LinkedIn? | Ep. #72

In Episode #72 Eric and Neil discuss they type of content you should be publishing on LinkedIn. Listen as they tackle post-strategy for target audiences, the benefits of posting directly to LinkedIn, ...

11 Okt 201610min

Where Most People’s Marketing Efforts Are Wasted | Ep. #71

Where Most People’s Marketing Efforts Are Wasted | Ep. #71

In Episode #71 Eric and Neil highlight where marketing efforts are wasted. They’ll teach you the tools, techniques, and strategies to avoid that waste and minimize costs. Time Stamped Show Notes: 00...

10 Okt 201612min

How to Start a Successful Podcast | Ep. #70

How to Start a Successful Podcast | Ep. #70

In Episode #70 Eric and Neil highlight how YOU can start your VERY OWN podcast! Listen as they talk about resources you’ll need to acquire before you start, the research you’ll need to conduct, the pe...

9 Okt 201612min

What Churn Is and How to Reduce It | Ep. #69

What Churn Is and How to Reduce It | Ep. #69

In Episode #69 Eric and Neil talk about churn—what it is and how entrepreneurs can reduce it. Listen as walk through the process of measuring churn, the importance of knowing what your customers love ...

8 Okt 201612min

Exciting Marketing Opportunities for 2017 | Ep. #68

Exciting Marketing Opportunities for 2017 | Ep. #68

In Episode #68, Neil and Eric talk about the exciting marketing opportunities coming up in 2017! They’ll highlight the opportunities they see, discuss their advantages versus disadvantages, and illust...

7 Okt 201613min

Who Should Your First Marketing Hire Be and Why? | Ep. #67

Who Should Your First Marketing Hire Be and Why? | Ep. #67

In Episode #67, Neil and Eric discuss the importance of making a marketing hire—who it should be and why. Listen as Eric and Neil enumerate the positions you’ll want to fill in first, why getting some...

6 Okt 201612min

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